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Novikov Restaurant & Bar

London, United Kingdom

Discover Novikov Restaurant & Bar in London W1J 8HA United Kingdom

Located at 50A Berkeley Street in the heart of London, Novikov Restaurant & Bar is a vibrant, upscale dining destination that masterfully blends Asian and Italian culinary traditions. This ornate three-floor venue boasts a sophisticated atmosphere perfect for food enthusiasts, trend-conscious travelers, and digital nomads seeking a stylish spot to indulge.

An elegant culinary fusion experience

At Novikov, diners can explore a unique menu featuring both expertly prepared Asian dishes and authentic Italian flavors. From fresh seafood selections like lobster and red snapper to a variety of vegetarian and vegan-friendly options, the restaurant caters to diverse palates. Guests praise the high-quality ingredients and outstanding flavors, making each meal a memorable event.

Atmosphere and amenities

The interior boasts a striking decor with a lively vibe — perfect for social gatherings or special occasions. Although the music can be quite loud, it adds to the energetic ambiance, complemented by a stylish lounge bar serving creative cocktails and hosting live DJ performances. The back area features a charming mini fresh food shop, adding to the unique charm of the place.
  • Dining experience - A blend of Asian and Italian cuisines served in an elegant multi-floor venue.
  • Food quality - Fresh seafood, vegetarian and vegan options with flavorful dishes praised by patrons.
  • Ambiance - Lively atmosphere with great decor, lounge bar, and a mini fresh food shop experience.

Essential information and community insights

Novikov Restaurant & Bar operates daily from noon until early morning, welcoming guests looking for exceptional dining or a stylish night out. The staff is attentive and well-informed, ensuring swift service, though some visitors have noted longer waiting times during peak hours. It's a hotspot that requires reservations, so booking ahead is highly recommended. The dress code leans towards the dressy and upscale, matching the venue's chic vibe.

Frequently asked questions

  • What are the operating hours of Novikov Restaurant & Bar? Novikov Restaurant & Bar operates daily from 12:00 PM to 1:30 AM.
  • Is there a dress code at Novikov Restaurant & Bar? Yes, the restaurant maintains a dressy and upscale ambiance, and patrons are encouraged to dress accordingly.
  • Does Novikov Restaurant & Bar accept reservations? Yes, reservations are required and can be made through their official website or by contacting the restaurant directly.
  • Is there a lounge area at Novikov Restaurant & Bar? Yes, the Lounge Bar is a vibrant space with an extensive cocktail menu, live music, and performances by top DJs.
  • Are there vegan options available at Novikov Restaurant & Bar? Yes, the restaurant offers vegan-friendly dishes to cater to various dietary preferences.

Community sentiment summary

Novikov Restaurant & Bar enjoys a predominantly positive reputation for its outstanding food and elegant ambiance. However, some patrons have expressed concerns about noise levels, wait times, and the premium pricing. Overall, it remains a highly recommended spot for those seeking a refined dining and nightlife experience in London.

Novikov Restaurant & Bar: A Legacy of Culinary Excellence in Mayfair London.

Nestled in the prestigious district of Mayfair, London, Novikov Restaurant & Bar has been a beacon of sophisticated dining since its inception in 2011. Founded by the visionary Russian restaurateur Arkady Novikov, this establishment quickly distinguished itself by masterfully blending the rich flavors of Asian and Italian cuisines under one elegant roof.

A Journey Through Time

Novikov’s story began in 2011 with the opening of its flagship venue on Berkeley Street. Its innovative dual-concept, featuring both Asian and Italian dining experiences alongside a vibrant lounge bar, quickly attracted a celebrity clientele and food enthusiasts alike. This unique concept not only elevated London’s restaurant scene but also set new standards for luxury dining.
The brand’s success led to an ambitious expansion in 2014, with additional Novikov venues opening in international hotspots such as Dubai and Moscow. This global growth cemented Novikov Restaurant & Bar’s reputation as a premier dining destination worldwide.

Milestones and Evolution

In 2017, Novikov celebrated its 6th anniversary with a spectacular gala event that highlighted its journey and influence in the culinary world. This milestone was a testament to the establishment’s enduring appeal and commitment to excellence.
Adapting to evolving tastes, the restaurant unveiled a refreshed menu in 2020, introducing seasonal dishes and significantly expanding its vegan options. This evolution reflected Novikov’s dedication to innovation and inclusivity, appealing to a diverse and discerning clientele.
By 2023 Novikov Restaurant & Bar had firmly maintained its status as one of London’s top dining destinations, continuously hosting high-profile events and captivating guests with its lavish ambiance and exceptional cuisine.

Why Novikov Remains a Must-Visit

From its ornate three-floor dining rooms to its sophisticated lounge bar, Novikov offers guests not just a meal but an experience. The restaurant’s commitment to quality, innovative menus, and a dynamic atmosphere make it a magnet for food lovers and trendsetters visiting London.
  • Fusion of Asian and Italian cuisines – A unique culinary pairing that delights diverse palates.
  • Celebrity hotspot – Frequented by A-listers, enhancing its vibrant social scene.
  • Innovative seasonal and vegan menus – Catering to modern dining preferences with style.
Whether you are a food connoisseur eager to explore the fusion of flavors or a trend-conscious traveler seeking an iconic London dining experience, Novikov Restaurant & Bar promises an unforgettable journey through taste and elegance.

Novikov Restaurant & Bar at a Glance

Nestled in the vibrant heart of London, Novikov Restaurant & Bar stands out as a premier dining and social destination. This ornate three-floor establishment seamlessly blends Asian and Italian cuisines, creating a unique culinary experience that draws both locals and visitors. The bustling atmosphere is accentuated by elegant decor and a lively vibe, making it a hotspot for those looking to enjoy exquisite food and vibrant nightlife.

Pros

  • High-quality, fresh ingredients
  • Elegant and stylish ambiance
  • Diverse menu with Asian and Italian options
  • Lively atmosphere with live music and DJ performances
  • Private dining options available

Cons

  • High pricing relative to portion sizes
  • Service quality can be inconsistent
  • Limited parking availability
  • Dress code may be restrictive for some guests
  • Potential for noise due to lively atmosphere

Ideal For

Novikov Restaurant & Bar is ideal for food enthusiasts seeking a refined dining experience, whether for a celebratory dinner, a business meeting, or a casual get-together with friends. The elegant environment and diverse menu make it perfect for both special occasions and regular outings.

Things to Know Before Visiting

Reservations are recommended, especially during peak dining hours. Be prepared for a lively atmosphere, which may not be conducive to quiet conversations. The restaurant offers a mix of dining options, including takeout and a range of beverages, from cocktails to an extensive wine selection.

Overall Impression

In summary, Novikov Restaurant & Bar is a vibrant culinary destination that impresses with its fusion of Asian and Italian flavors, stylish decor, and lively ambiance. Despite a few drawbacks such as pricing and potential noise, the experience is well worth it for those looking to indulge in high-quality dining in London.

FAQs

  • Yes, the restaurant enforces a dress code, so be prepared for smart casual attire.
  • Yes, reservations are highly recommended to secure a table.

4.0

Italian, Asian

$$$

Open now - Closing 1:30 AM

Monday

12:00–01:30

Tuesday

12:00–01:30

Wednesday

12:00–01:30

Thursday

12:00–01:30

Friday

12:00–01:30

Saturday

12:00–01:30

Sunday

12:00–01:30

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Comments

Just yummy food in good bite size and where you get to try many nice small dishes. (I tried the Asian restaurant but there is also an Italian restaurant in the same building). And a good sign that they have a little stool for your purse

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