Home

Download

NO BAD **RECOMMENDATIONS**.

London, United Kingdom

Red Room

New York, USA

La Esquina Brasserie

Tokyo, Japan

Don-Don

The most popular restaurants in Nova Circle right now

TRENDING NOW

Guide to

- you book them just for the pool

Europe's most spectacular pool hotels

EAT & STAY

Summer in Europe

in Sweden

The Most Unique Spas

Beaches, Clubs, Hotels & Things to Do

Ibiza 

Explore curated travel guides filled with hidden gems and top recommendations to inspire your next adventure.

TRAVEL GUIDES

Discover standout moments and top picks from our vibrant community of travelers and explorers.

USER HIGHLIGHTS

Meet our most active and inspiring community members sharing unique recommendations and insights.

TOP USERS

New Launch: August 2025

Zimbabwe

Mpala Jena Private Villas

for Your Next Long Haul Flight

Beauty Hacks

Luxury Travel on a Budget

How To:

for a Stress-Free Trip

Top 10 Travel Hacks

with 30% discount

Get Lounge Access

Stay updated with the latest travel tips, trends, and exciting updates from the Nova Circle community.

NEWS

Discover

10 things to do in Stockholm

Stockholm

Dog Friendly Dining

Eat & Do

Hidden gems in Marbella

Explore

Koh Samui

A Tropical Getaway

 Find fresh ideas and experiences to discover, from must-visit spots to unique activities.

MORE INSPIRATION

Connect with trusted partners who share our passion for unforgettable experiences and quality travel.

OUR SELECTED PARTNERS

Nova Circle is your single space for saving and sharing top recommendations around the world while getting inspired by likeminded people.

Nova Circle - No Bad Recommendations

As a valued Nova Circle member you can enjoy our exclusive partner discounts. Simply just sign in to claim the deals.

Partner Discounts

Enjoy exclusive travel partner discounts with Nova Circle.

Nova Circle Benefits - Travel Partner Discounts

Benefits

Brussels

I Love Belgium is a highly rated souvenir shop in Brussels, known for its authentic Belgian products and friendly staff. Visitors appreciate the quality and variety of items, including chocolates, beers, and lace. The store's central location and extended hours make it a convenient stop for tourists. Many reviewers highlight the warm and inviting atmosphere, as well as the knowledgeable staff who are eager to share recommendations.

Discover I Love Belgium in Brussels: Authentic Souvenirs and Warm Hospitality Await You!

Nestled in the vibrant heart of Brussels at Rue Grétry 59, 

 is your go-to shop for authentic Belgian souvenirs and artisanal chocolates. Whether you're a foodie craving decadent chocolate or a traveler seeking the perfect memento, this store offers an inviting experience that blends tradition with local charm.

What Makes I Love Belgium a Must-Visit Shop in Brussels

This charming store is celebrated for its extensive selection of genuine Belgian products. From handpicked souvenirs to exquisite chocolates crafted by local artisans, every item tells a story of Belgium’s rich cultural heritage. Visitors consistently highlight the shop's strategic location — right in the buzzing Brussels city center — making it a convenient stop during your sightseeing adventures.

 enhance your shopping experience by offering helpful recommendations and making you feel right at home. Whether you're undecided on the perfect gift or eager to learn about the origins of Belgian delicacies, their assistance adds a personal touch.

While most visitors enjoy a warm and welcoming atmosphere, some have noted that patience is key when browsing their vast array of bags and souvenirs. Taking your time to select the perfect item is encouraged, but it's best to be mindful of the shop's pace and respect the space.

Best prices in town for souvenirs and chocolates.

A wide array of authentic Belgian items to choose from.

Convenient location in downtown Brussels, perfect for tourists.

Accepts credit and debit cards, as well as NFC payments.

Frequently Asked Questions about I Love Belgium

 I Love Belgium operates daily from 10:00 AM to 11:30 PM.

 Yes, the store accepts both credit and debit cards.

 Yes, the store is wheelchair accessible.

 around I Love Belgium is generally positive. Visitors praise the store for its authentic Belgian merchandise, helpful staff, and unbeatable location. While there have been occasional remarks about the owner's behavior, the overall experience remains delightful for most shoppers eager to bring a piece of Belgium back home.

Europe

Belgium

Nestled in the vibrant streets of Brussels at Rue Grétry 59, I Love Belgium offers a delightful escape into Belgian culture through its unique collection of souvenirs and local products. This shop is a must-visit for travelers seeking authentic mementos and a taste of Belgian hospitality. The moment you step inside, you're greeted with a warm, inviting atmosphere that reflects the lively spirit of Brussels.

Visit the shop and bring home a piece of Belgium

Experience the charm of Brussels through the diverse range of Belgian souvenirs, from handcrafted chocolates to traditional lace and locally crafted ceramics. The shop's friendly staff are always eager to help you find the perfect gift or keepsake to remember your trip by.

I Love Belgium: A Charming Souvenir Shop in the Heart of Brussels

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUNILVpMVG5nRRAB&d=17924085&t=1

places/ChIJ7ZOePBnDw0cRwi1rP292zyU/reviews/ChdDSUhNMG9nS0VJQ0FnSUNILVpMVG5nRRAB

Very very rude shop owner. I would suggest to spend your money elsewhere. I wanted to buy a nice bag as a souvenir for Belgium. That’s why I took some time to choose the bag. When I wanted to pay, the shop owner shouted in my face saying I took 30 mins to choose only one bag. He accused me of rearranging all his bags in the wrong position. I would never ever spend a single penny in this shop. Better spend my money elsewhere then getting shouted in my face and accused of something I did not do.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUNudXN2SFlnEAE&d=17924085&t=1

places/ChIJ7ZOePBnDw0cRwi1rP292zyU/reviews/ChZDSUhNMG9nS0VJQ0FnSUNudXN2SFlnEAE

Good location for a tourist. Friendly and helping staff, I recommend the shop!

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSURua1pHUG9BRRAB&d=17924085&t=1

places/ChIJ7ZOePBnDw0cRwi1rP292zyU/reviews/ChdDSUhNMG9nS0VJQ0FnSURua1pHUG9BRRAB

Very good store! The owner is very simpatic! Greetings from Brazil!

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUQxdWJfUzB3RRAB&d=17924085&t=1

places/ChIJ7ZOePBnDw0cRwi1rP292zyU/reviews/ChdDSUhNMG9nS0VJQ0FnSUQxdWJfUzB3RRAB

Met two different staff over there. Both equally kind. BEST PRICES IN TOWN. We went back 3 times bcuz it was close to our hotel.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUNkeU5TVXNBRRAB&d=17924085&t=1

places/ChIJ7ZOePBnDw0cRwi1rP292zyU/reviews/ChdDSUhNMG9nS0VJQ0FnSUNkeU5TVXNBRRAB

Very nice shop in the town very nice and polite staff helping people and selling items on reasonable prices
I recommend this store

I Love Belgium Store in Brussels: Unique Souvenirs & Great Prices

I Love Belgium is a souvenir shop located at Rue Grétry 59, 1000 Brussels, Belgium. The store offers a curated selection of local products that capture Belgium's rich culture and craftsmanship, including chocolates, beers, and lace. It is known for its warm and inviting atmosphere and friendly staff.

historical overview of i love belgium shop in brussels.

Nestled in the vibrant heart of Brussels at Rue Grétry 59, **I Love Belgium** has quickly established itself as a beloved destination for both locals and tourists alike. This charming souvenir shop specializes in offering an extensive array of authentic Belgian souvenirs, artisanal chocolates, and delightful local crafts. Its friendly atmosphere and welcoming staff make it a must-visit for anyone seeking a piece of Belgian culture.

2015: I Love Belgium opens its doors to the public.

2018: The store introduces a new line of artisanal chocolates.

2020: I Love Belgium expands its product range to include local handicrafts.

The journey of I Love Belgium is a testament to the enduring appeal of Belgian culture and craftsmanship. Since its inception, the shop has focused on providing unique souvenirs that reflect the rich heritage of Belgium. The introduction of artisanal chocolates in 2018 marked a significant milestone, allowing visitors to savor the sweetness of Belgium's famed confectionery. The expansion into local handicrafts in 2020 showcased the store's commitment to supporting local artisans and embracing the diverse artistic expressions found throughout Belgium.

I Love Belgium stands out not just for its products but also for its inviting atmosphere, making it an essential stop for anyone exploring Brussels. The blend of authentic Belgian souvenirs, friendly customer service, and a prime location embodies the spirit of Belgian hospitality. Whether you are a tourist looking for a memorable keepsake or a local in search of exquisite chocolates, I Love Belgium promises a delightful shopping experience.

Accepts Credit Cards

Accepts Debit Cards

Accepts NFC Payments

Accepts Cash Only

I Love Belgium is a charming store located on Rue Grétry in Brussels, offering a delightful array of locally crafted chocolates, exquisite lacework, and intricately designed souvenirs that celebrate the rich cultural heritage of Belgium. The inviting atmosphere and knowledgeable staff make it a must-visit for anyone looking to embrace the essence of Belgian culture.

I Love Belgium

A curated selection of local products that capture Belgium's rich culture and craftsmanship.

Belgian Chocolates

Artisanal Beers

Traditional Lace

Authentic Belgian Souvenirs

Authentic Belgian Souvenirs Menu Overview!

Welcome to the delightful world of Belgian flavors at **I Love Belgium**, located in the heart of Brussels. Our menu is a curated selection of local products that capture Belgium's rich culture and craftsmanship. Whether you're a local or a traveler seeking authentic flavors, our offerings are sure to impress.

Start your culinary journey with our **Belgian Chocolates**. Crafted from the finest cocoa, sugar, and milk, these chocolates are not just a treat but a true representation of Belgian indulgence.

For a refreshing experience, try our **Artisanal Beers**. Brewed with a blend of barley, hops, water, and yeast, these beers reflect the vibrant brewing traditions of Belgium, offering a taste that is both bold and refreshing.

Indulge in our **Traditional Lace**, a dessert that’s a true work of art made from the finest cotton and silk. This delicacy is not just a sweet ending but a glimpse into the intricate craftsmanship that Belgium is known for.

Pair your meal with an assortment of refreshing beverages, ranging from local artisanal beers to traditional Belgian sodas, offering a perfect balance to your dining experience.

Don't miss out on our seasonal specials that celebrate local ingredients and traditional recipes, ensuring every visit is a new adventure in taste.

Join us at I Love Belgium on Rue Grétry 59 and experience the true essence of Belgian cuisine. Each dish tells a story, and we can’t wait for you to be a part of it!

Discover I Love Belgium on Rue Grétry in Brussels. Indulge in local treats and souvenirs that capture Belgium's charm. Visit us today!

I Love Belgium: Unique Souvenirs in Brussels

Bruxelles Municipality

Exquisite chocolates made from high-quality cocoa beans.

Gourmet Chocolates

A variety of locally brewed beers showcasing Belgium's brewing heritage.

Handcrafted lace items reflecting Belgium's textile artistry.

I Love Belgium - Authentic Belgian Souvenirs and Chocolates in Brussels 

 is a charming store that captures the essence of Belgian culture through its delightful range of authentic souvenirs and artisanal chocolates. Whether you're a discerning traveler seeking to bring home a piece of Belgium or simply a lover of unique gifts, this spot offers a memorable shopping experience right in the capital city.

At I Love Belgium, you'll find a well-curated selection of souvenirs that beautifully showcase Belgian artistry and tradition. From delicate keychains and vibrant magnets to intricate traditional crafts, each item reflects the rich heritage of this European gem. These souvenirs make perfect keepsakes or thoughtful gifts, allowing you to share a slice of Belgium with friends and family.

No visit to Brussels is complete without savoring exquisite Belgian chocolates, and this store delivers just that. Their artisanal selection features a variety of handcrafted chocolates, perfect for personal indulgence or as elegant gifts. These treats highlight Belgium’s reputation for chocolate mastery, ensuring a luxurious taste of local flavor that delights the senses.

 - Conveniently situated in central Brussels, making it an ideal stop for tourists exploring the city.

 - From souvenirs to chocolates, discover a variety of authentic Belgian products all under one roof.

 - Friendly and helpful staff enhance your shopping experience with local insights and assistance.

 - Accepts credit cards, debit cards, and NFC payments for your convenience.

If you're exploring Brussels, don't miss stopping by I Love Belgium to pick up authentic souvenirs and indulge in premium Belgian chocolates. Its central location in the 1000 postal code area makes it easily accessible whether you're strolling through the city or staying nearby. Immerse yourself in a local shopping experience that offers a genuine taste of Belgian culture and craftsmanship.

Bruxelles Region

Visit I Love Belgium in Brussels for authentic Belgian chocolates, lace, beers, and souvenirs. Perfect for tourists seeking local culture!

Belgian Souvenir Shop Brussels - Authentic Belgian Gifts & Crafts

Discover Belgium’s rich heritage at I Love Belgium in Brussels. Shop premium chocolates, artisanal beers, and traditional lace. A must-visit in Brussels!

Brussels Cultural Experience - Visit I Love Belgium Store

Experience top-rated shopping at I Love Belgium in Brussels. Buy authentic souvenirs, chocolates, and textiles in the heart of Brussels. Shop now!

Mile End

Meyboom