Home

Download

NO BAD **RECOMMENDATIONS**.

London, United Kingdom

Red Room

New York, USA

La Esquina Brasserie

Tokyo, Japan

Don-Don

The most popular restaurants in Nova Circle right now

TRENDING NOW

Guide to

- you book them just for the pool

Europe's most spectacular pool hotels

EAT & STAY

Summer in Europe

in Sweden

The Most Unique Spas

Beaches, Clubs, Hotels & Things to Do

Ibiza 

Explore curated travel guides filled with hidden gems and top recommendations to inspire your next adventure.

TRAVEL GUIDES

Discover standout moments and top picks from our vibrant community of travelers and explorers.

USER HIGHLIGHTS

Meet our most active and inspiring community members sharing unique recommendations and insights.

TOP USERS

New Launch: August 2025

Zimbabwe

Mpala Jena Private Villas

for Your Next Long Haul Flight

Beauty Hacks

Luxury Travel on a Budget

How To:

for a Stress-Free Trip

Top 10 Travel Hacks

with 30% discount

Get Lounge Access

Stay updated with the latest travel tips, trends, and exciting updates from the Nova Circle community.

NEWS

Discover

10 things to do in Stockholm

Stockholm

Dog Friendly Dining

Eat & Do

Hidden gems in Marbella

Explore

Koh Samui

A Tropical Getaway

 Find fresh ideas and experiences to discover, from must-visit spots to unique activities.

MORE INSPIRATION

Connect with trusted partners who share our passion for unforgettable experiences and quality travel.

OUR SELECTED PARTNERS

Nova Circle is your single space for saving and sharing top recommendations around the world while getting inspired by likeminded people.

Nova Circle - No Bad Recommendations

As a valued Nova Circle member you can enjoy our exclusive partner discounts. Simply just sign in to claim the deals.

Partner Discounts

Enjoy exclusive travel partner discounts with Nova Circle.

Nova Circle Benefits - Travel Partner Discounts

Benefits

Maru Jayeonsik Gimbap is more than just a restaurant; it serves as a vibrant hub for the local community in Insadong-gil, Jongno District, Seoul. This establishment is dedicated to fostering connections among locals and visitors alike, offering a welcoming atmosphere that encourages social interaction. The restaurant's commitment to vegan cuisine aligns with the growing demand for plant-based dining options, making it a popular choice for health-conscious individuals and those seeking authentic Korean flavors.

Collaborates with local farmers to source fresh, organic ingredients.

Partners with local artisans to promote traditional Korean crafts.

Maru Jayeonsik Gimbap regularly hosts community events, from cooking classes to cultural festivals, celebrating Korean heritage and promoting vegan cuisine. These gatherings not only bring people together but also foster a sense of belonging and shared purpose among attendees. The restaurant's outdoor seating area, equipped with heaters, allows guests to enjoy these events comfortably, even during the colder months.

The restaurant is committed to sustainable practices, including minimizing food waste and using eco-friendly packaging. By prioritizing plant-based dishes, Maru Jayeonsik Gimbap contributes to reducing the carbon footprint associated with meat production. This ethical approach resonates with the growing number of environmentally conscious diners who seek to make responsible choices when dining out.

"If you are looking for authentic Korean vegetarian or vegan food that locals eat, this is the restaurant you have to visit." - S K

"The portions were huge! Everything was fantastic!" - Miriam Cohen

Whether you're a local or a traveler, Maru Jayeonsik Gimbap invites you to experience the warmth of its community and the richness of its vegan offerings. Join us for a meal that not only nourishes the body but also supports local initiatives and sustainable practices. Visit us at 35-4 Insadong-gil, Jongno District, Seoul, South Korea, and become part of our growing community.

Nestled in the vibrant heart of Seoul at 35-4 Insadong-gil in the Jongno District, Maru Jayeonsik Gimbap has become a beloved haven for lovers of authentic Korean vegetarian and vegan cuisine. This restaurant's story is a testament to Seoul's evolving culinary landscape, embracing plant-based dishes with warmth and authenticity.

Founded in the heart of Seoul's historic district, Maru Jayeonsik Gimbap exemplifies Seoul's rich tradition of incorporating vegetarian options into its cuisine. The restaurant's commitment to vegan and vegetarian food aligns with Korea's growing emphasis on healthy, sustainable eating practices. Its location on Insadong-gil, a street celebrated for its cultural heritage, places it at the crossroads of tradition and modern culinary innovation.

Over recent years, Maru Jayeonsik Gimbap has earned a reputation for its delicious vegan dishes, including fried tofu gimbap, dumplings, and noodle soup with perilla, all celebrated by visitors from around the globe. Reviews highlight the warm hospitality, the cozy outdoor seating with heating options during Seoul's chilly days, and the restaurant's dedication to authentic Korean flavors tailored for plant-based diets.

Since its establishment, Maru Jayeonsik Gimbap has been a culinary bridge connecting Seoul’s traditional roots with contemporary vegetarian innovations. Its history reflects Korea’s increasing embrace of diverse dietary preferences, fostering a community where everyone can enjoy the rich tapestry of Korean cuisine minus the animal products. This evolution complements Seoul’s reputation as a global culinary capital, where history and innovation coalesce to create memorable dining experiences.

Located in the charming Insadong-gil of Jongno District, Seoul, Maru Jayeonsik Gimbap is a delightful vegan restaurant that specializes in authentic Korean cuisine. With a focus on fresh ingredients and traditional recipes, this eatery has quickly become a favorite among locals and travelers alike. The warm atmosphere and friendly service make it an inviting spot for anyone seeking a taste of Korea's culinary heritage.

Maru Jayeonsik Gimbap is perfect for those seeking authentic Korean vegan dishes, families looking for a friendly dining experience, and anyone wanting to enjoy a cozy meal outdoors.

Maru Jayeonsik Gimbap stands out as a must-visit for anyone looking to indulge in hearty vegan Korean dishes. With its friendly service and cozy atmosphere, it offers a unique dining experience that captures the essence of Korean culinary traditions. Whether you're a local or a traveler, this restaurant is sure to leave a lasting impression.

Maru Jayeonsik Gimbap in Seoul, South Korea.

Nestled in the heart of Insadong-gil in Jongno District, Maru Jayeonsik Gimbap is a delightful vegan restaurant that promises a true taste of Korean cuisine. With a menu crafted for both vegetarian and vegan diners, this establishment provides a unique culinary experience that merges traditional flavors with a contemporary twist. Whether you're a local or a traveler, this spot is a must-visit for anyone seeking authentic vegetarian options.

What makes Maru Jayeonsik Gimbap stand out is not only its commitment to veganism but also its cozy atmosphere. The owner is known for providing heaters to keep diners warm while they enjoy their meals outside. Customers rave about the hearty portions, making it an excellent choice for sharing. The fried tofu gimbap and noodle soup with perilla are standout dishes that have garnered fantastic reviews.

With a focus on authenticity, Maru Jayeonsik Gimbap offers a variety of dishes that local Koreans love. The menu features: 

This restaurant has also received praise for its attentive service, ensuring that diners feel welcomed and valued. It's an intimate setting that fosters a sense of community, making it a wonderful place to enjoy your meal.

A variety of authentic Korean vegan dishes

For those exploring Seoul, Maru Jayeonsik Gimbap is a hidden gem that showcases the best of Korean vegan cuisine. With a warm ambiance and delicious food, it’s an experience not to be missed.

Seoul

Asia

South Korea

Located in the vibrant Insadong-gil neighborhood of Jongno District, Seoul, Maru Jayeonsik Gimbap is a celebrated vegan restaurant that specializes in authentic Korean cuisine. Since its inception, this eatery has gained a reputation for its commitment to serving delicious, plant-based dishes that resonate with both locals and visitors alike. The restaurant's inviting atmosphere is enhanced by outdoor seating, making it a perfect spot to enjoy a meal while soaking in the local culture.

Maru Jayeonsik Gimbap offers a delightful array of vegan dishes that highlight the rich flavors of Korean cuisine. Guests can indulge in a variety of options, from savory gimbap rolls to hearty noodle soups. The restaurant prides itself on using fresh ingredients and traditional cooking methods, ensuring that each dish is not only delicious but also authentic.

The restaurant's outdoor seating is a unique feature, allowing diners to enjoy their meals while basking in the fresh air. With heating pads and outdoor heaters provided, guests can comfortably savor their food even on cooler days. The friendly staff, fluent in English, enhances the dining experience, ensuring that every visitor feels welcome.

Maru Jayeonsik Gimbap is situated in the historic Insadong area, known for its rich cultural heritage and traditional Korean arts. Visitors can explore nearby attractions such as the Jogyesa Temple and the National Museum of Modern and Contemporary Art, making it an ideal stop for those looking to immerse themselves in Seoul's vibrant culture.

Q: Is Maru Jayeonsik Gimbap vegan-friendly?

A: Yes, the restaurant specializes in vegan Korean cuisine.

A: Yes, outdoor seating is available with heating options.

Whether you're a local or a traveler, Maru Jayeonsik Gimbap invites you to experience the authentic flavors of Korean vegan cuisine. Stop by for a meal and enjoy the warm ambiance and friendly service that make this restaurant a beloved spot in Seoul.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnTUNJcFB2bW1RRRAB&d=17924085&t=1

places/ChIJBbFYeZujfDURBWMelK-t8Xs/reviews/ChdDSUhNMG9nS0VJQ0FnTUNJcFB2bW1RRRAB

The weather is 3deg C. Really chilling and cold weather. Owner provided heater for us. Noodles taste delicious. Truly vegan cuisine and in Korean food style 👍

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSURQcXFTdXV3RRAB&d=17924085&t=1

places/ChIJBbFYeZujfDURBWMelK-t8Xs/reviews/ChdDSUhNMG9nS0VJQ0FnSURQcXFTdXV3RRAB

If you are looking for authentic Korean vegetarian or vegan food that locals eat this is the restaurant you have to visit. Owner and chef speaks very well English so no communication issue there as well. Tables are outside but seats are heated and there are additional heaters under the table that keeps you warm. They are very friendly and nice.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnTURRX3Rtay1RRRAB&d=17924085&t=1

places/ChIJBbFYeZujfDURBWMelK-t8Xs/reviews/ChdDSUhNMG9nS0VJQ0FnTURRX3Rtay1RRRAB

It's so hard to find vegetarian in Seoul, much less vegan. Was sad to be missing out on the experience of Korean food, so was very excited to find this restaurant. Everything was fantastic! Got the fried tofu gimbap, the fried dumplings, and the noodle soup with perilla. The portions were huge!
Only drawback is that it isn't easy to find.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSURfcDRXOFhBEAE&d=17924085&t=1

places/ChIJBbFYeZujfDURBWMelK-t8Xs/reviews/ChZDSUhNMG9nS0VJQ0FnSURfcDRXOFhBEAE

HIGHLY RECOMMENDED! All food we ordered here was so gooooooooddddd!! So far the best place we’ve eaten. Price was affordable and consider cheap than other places. Food portion for every meals quite big, can share with 2 person. Service was very friendly, we’re happy to be here. They provide heater for their customer. Just the seating area was quite limited. Other than that, everything was perfect. I’ll repeat again whenever I back in Seoul. Love from Malaysia. ❤️

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUNfdXN1ZkRREAE&d=17924085&t=1

places/ChIJBbFYeZujfDURBWMelK-t8Xs/reviews/ChZDSUhNMG9nS0VJQ0FnSUNfdXN1ZkRREAE

We ate here twice, once in the evening and once for lunch, and the staff was different on both occasions. I say this only because everyone that works here seems to be kind, wonderful people. The menu is vegan, and the food is very good. The fried dumplings were excellent, and both versions of the gimbap were tasty as was the bibimbap. Please note you’re eating al fresco (outside) but they provide heating pads to sit on and heaters for warmth.

Delicious Vegan Gimbap at Maru Jayeonsik, Insadong, Seoul

Maru Jayeonsik Gimbap Menu Overview in Seoul South Korea 

Located in the vibrant Jongno District of Seoul, Maru Jayeonsik Gimbap offers an exquisite vegan Korean dining experience that delights locals and travelers alike. This outdoor seating gem, complete with heated tables and under-table heaters, ensures comfort even on chilly days while serving authentic plant-based dishes that capture the essence of Korean cuisine.

Begin your culinary journey with their renowned fried dumplings, praised for their crispy exterior and flavorful fillings. These vegan dumplings are a perfect introduction to the restaurant's dedication to plant-based authenticity.

 is a crowd favorite, combining the traditional Korean seaweed rice rolls with the hearty texture of fried tofu for a satisfying vegan twist. Another must-try is the comforting noodle soup infused with aromatic perilla, offering a warm and soothing meal, especially on colder days.

For those craving a classic Korean delight, the vegan bibimbap here is prepared with fresh vegetables and served with a perfectly balanced sauce, creating a harmonious blend of flavors and textures.

While the restaurant does not serve traditional desserts, its focus on hearty, wholesome meals makes it an ideal spot for those seeking a nourishing and fulfilling dining experience without the need for sweets.

Maru Jayeonsik Gimbap does not serve beer, wine, coffee, or cocktails, focusing instead on letting the authentic flavors of their vegan dishes shine without distraction. Visitors can opt for traditional Korean teas or bring their own preferred beverages to accompany their meals.

 ensures a cozy dining experience even in chilly Seoul weather.

 that captures traditional flavors with a modern twist.

 who speak English to assist international visitors.

Savor authentic Korean Gimbap at Maru Jayeonsik in Seoul's charming Insadong. Delight in fresh flavors and vibrant culture. Visit us today!

Maru Jayeonsik Gimbap: Authentic Eats in Insadong, Seoul

Jongno Municipality

Maru Jayeonsik Gimbap

District

Discover authentic vegan Korean dishes at Maru Jayeonsik Gimbap in Seoul's Jongno District. Enjoy delicious gimbap, tofu, and more. Visit us today!

Explore Maru Jayeonsik Gimbap in Seoul - Vegan Korean Cuisine

Savor delicious vegan Korean food in Seoul’s Insadong area. Great reviews, cozy outdoor seating, and warm service await at Maru Jayeonsik Gimbap. Book now!

Experience Vegan Dining at Maru Jayeonsik Gimbap, Seoul - Korean Food & Vegans

Enjoy top-rated vegan Korean dishes in Seoul's cultural heart. Perfect for vegan tourists and locals alike. Explore the menu at Maru Jayeonsik Gimbap!

Daeseongseong

Soonwoo Black

Ibab