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San Francisco

Heroic Italian San Francisco is praised for its authentic Italian sandwiches, fresh ingredients, and friendly service. The OMG Sandwich is particularly popular, though some customers note higher prices for smaller portions. The ambiance is appreciated, especially the outdoor seating, but the location within a wine shop can be easy to miss.

Heroic Italian San Francisco: A Taste of Italy in The Castro District  

Nestled in the vibrant heart of The Castro at 572 Castro Street, Heroic Italian San Francisco serves up an irresistible blend of traditional Italian deli sandwiches and fresh salads, perfect for foodies craving authentic flavors and quick, quality meals. This charming spot is well known for its dedication to freshness and authenticity, crafting each sandwich with care and imported Italian meats that bring a true slice of Italy to San Francisco.

Heroic Italian’s signature sandwich, aptly named the 

, is a crowd favorite — celebrated for its delicate balance of flavor and the light, airy Italian bread that lets the quality ingredients shine. Beyond sandwiches, explore their fresh 

, making it a go-to spot for a satisfying lunch or dinner in San Francisco’s Castro neighborhood.

Heroic Italian offers a cozy yet straightforward setting with a unique twist — it's located inside a wine shop, allowing guests to complement their sandwiches with a curated glass of wine. While the indoor seating is limited, outdoor sidewalk booths provide a pleasant spot to enjoy your meal with a view of Castro Street’s lively atmosphere. Pet owners will appreciate the pet-friendly outdoor area, making it an inclusive spot for all.

Community sentiment and visitor experience

Patrons consistently praise Heroic Italian for its fresh, high-quality ingredients and friendly, knowledgeable service. The owner’s passion shines through, enhancing the welcoming vibe. While the prices are on the higher side, especially for the standout OMG sandwich, many agree the flavor justifies the cost. Some note the portion size can be smaller than expected, making it perfect for a light yet flavorful meal rather than a large feast. The location tucked inside a wine shop can be easy to miss, so keep an eye out for the sidewalk signage!

What are the most popular menu items at Heroic Italian San Francisco?

 The OMG Sandwich, Mount Etna Salad, and Chicken Tetrazzini are among the most popular items.

 Yes, Heroic Italian offers outdoor seating in sidewalk booths.

 Yes, pets are allowed in the outdoor seating area.

North America

United States

Nestled in the vibrant heart of The Castro, Heroic Italian is not just a restaurant; it's a culinary experience that captures the essence of Italian deli culture. This charming eatery at 572 Castro St, San Francisco, CA, invites you to indulge in its delightful offerings, from mouthwatering sandwiches to a carefully curated selection of wines. The ambiance is warm and inviting, making it the perfect spot for food lovers and casual diners alike.

At Heroic Italian, the menu features standout dishes that are sure to tantalize your taste buds. The signature "OMG" sandwich is a must-try; its light, airy bread perfectly complements the rich flavors of imported Italian meats and fresh toppings. Diners rave about the balance of flavors, with a hint of spice that elevates the experience. Another highlight is their gluten-free bread, which has garnered praise for its texture and taste, making it a favorite among health-conscious patrons.

 The "OMG" sandwich and gluten-free bread.

 A curated selection of wines available for pairing.

Heroic Italian is conveniently located in the lively Castro neighborhood, known for its rich history and vibrant LGBTQ+ culture. Visitors can explore nearby attractions such as the iconic Castro Theatre, Dolores Park, and a variety of boutique shops and cafes. The area is perfect for a leisurely stroll before or after your meal.

 They are known for their exceptional sandwiches, particularly the "OMG" sandwich.

 Yes, there are outdoor seating options for a pleasant dining experience.

Whether you're a local or a visitor, Heroic Italian promises a delightful dining experience that you won't forget. Stop by for a sandwich that truly lives up to its name and enjoy the vibrant atmosphere of The Castro. We look forward to welcoming you!

Straightforward Italian takeaway serving deli sandwiches & salads, as well as wine.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUNuX2FtNDB3RRAB&d=17924085&t=1

places/ChIJ0Qe-UNt_j4ARzWOguPXzYmw/reviews/ChdDSUhNMG9nS0VJQ0FnSUNuX2FtNDB3RRAB

The food was very good. Excellent gluten-free bread. It seemed expensive for the size of the sandwich. I was expecting something 1.5-2 times larger given the price. We ate outside in one of the sidewalk booths. It was a bit cold and breezy, not sure if you can eat inside in the wine bar or not, so might want to watch the weather.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUNIbmVpdFZnEAE&d=17924085&t=1

places/ChIJ0Qe-UNt_j4ARzWOguPXzYmw/reviews/ChZDSUhNMG9nS0VJQ0FnSUNIbmVpdFZnEAE

Run don't walk to get one of these sandwiches - they're incredible. Bread is perfect. Price is expensive but you definitely get what you pay for! Glass of good wine from the wine shop in the same building doesn't hurt either

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUR5LW9IeGdRRRAB&d=17924085&t=1

places/ChIJ0Qe-UNt_j4ARzWOguPXzYmw/reviews/ChdDSUhNMG9nS0VJQ0FnSUR5LW9IeGdRRRAB

Sandwiches: 5/5
Service: 5/5
Ambiance: 4/5
Overall: You will be saying OMG when you eat the OMG!

The extended review...

Sandwich:

OMG - 5/5 - The flavor on this was awesome.  The bread was nice and fresh and the meats with the spreads made for a nice flavor combination.  The pricing on the menu could be a little bit high compared to other sandwich places I've been to but the flavor was undeniably awesome.

Service: 5/5 - David, the owner, was super friendly and helpful in explaining all of the sandwich.  His passion resonated when he was describing the menu.  You could tell he was very proud of the quality he was providing.

Ambiance: 4/5 - So there are a few tables outside to enjoy.  The only issue is that it's hard to see that there is a sandwich shop sitting in the middle of a wine shop.  There was some marketing outside on the sidewalk but I think it wasn't enough to take advantage of foot traffic.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSURHd01LX2RREAE&d=17924085&t=1

places/ChIJ0Qe-UNt_j4ARzWOguPXzYmw/reviews/ChZDSUhNMG9nS0VJQ0FnSURHd01LX2RREAE

Was hesitant to try the very well reviewed $17 OMG sandwich due to its exorbitant price. But it is aptly named, OMG I spent $17($21+with tip) on this sandwich. This is roughly six inches with very sparse amount of meat or ingredients listed on the menu. The bread is pretty good but not anything to rave about. This is half a sandwich not a full sandwich.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSURTX19PQ1VBEAE&d=17924085&t=1

places/ChIJ0Qe-UNt_j4ARzWOguPXzYmw/reviews/ChZDSUhNMG9nS0VJQ0FnSURTX19PQ1VBEAE

While I love a great sandwich, great sandwiches are far and few in-between.  Heroic Italian is a place where you can find a great sandwich.  I tried the signature "OMG" and it did not disappoint.  The real hero of the sandwich is the bread.   It's light, airy and crispy so you don't feel bloated with carbs.  But the bread's real super-power is letting the flavors of the imported Italian meats and assorted toppings shine through.  I had mine spicy which wasn't really hot but definitely added a touch of flavorful heat.  I'll be going back to try their other sandwiches as well as another aptly named, "OMG."

Heroic Italian San Francisco: Delicious Deli Sandwiches in The Castro

Heroic Italian San Francisco is a family-owned restaurant offering authentic Italian cuisine, known for its artisanal sandwiches and fresh ingredients.

Heroic Italian San Francisco history overview and timeline overview for foodies and visitors 

Nestled in the vibrant heart of San Francisco's iconic Castro neighborhood, Heroic Italian San Francisco is a family-owned gem that has carved out a distinctive place in the city's culinary landscape. This eatery is celebrated for its authentic Italian cuisine, focusing on artisanal sandwiches crafted with fresh, high-quality ingredients and a dedication to traditional flavors.

Heroic Italian's story began in 2020 with the opening of its first location in Santa Monica, California. From the outset, the focus was clear: to deliver an authentic Italian dining experience that honors the rich culinary traditions of Italy through artisanal sandwiches and thoughtfully prepared dishes.

Building on this foundation of quality and authenticity, the restaurant expanded in 2021 to San Francisco, establishing its presence within the Swirl on Castro wine shop. This unique setting perfectly complements Heroic Italian’s offerings, pairing expertly crafted sandwiches with an impressive selection of wines, elevating the dining experience for visitors who appreciate fine food and drink.

By 2023, Heroic Italian had garnered a loyal following and rave reviews, particularly for its signature OMG Sandwich, which combines fresh, light, and crispy bread with high-quality imported Italian meats and flavorful toppings. Diners frequently praise the sandwich’s balanced and robust flavors, making it a must-try for foodies seeking authentic Italian sandwiches in San Francisco.

Heroic Italian opens its first location in Santa Monica, California.

The San Francisco location opens within Swirl on Castro wine shop.

Heroic Italian receives positive reviews for its OMG Sandwich and outdoor seating.

Experience the authentic taste of Italy in San Francisco

Heroic Italian San Francisco stands out as a destination for those seeking genuine Italian flavors served with passion and care. The combination of an inviting neighborhood location, artisanal craftsmanship, and a curated wine selection ensures that every visit is memorable. Whether you’re a local or a traveler exploring San Francisco’s rich food scene, Heroic Italian offers a flavorful slice of Italy that satisfies both the palate and the soul.

Heroic Italian San Francisco is a culinary beacon in The Castro, offering a delightful escape into authentic Italian gastronomy with deli sandwiches, salads, and wine. The inviting atmosphere, combined with the rich aromas of homemade pasta and marinara sauces, creates a perfect backdrop for gatherings and intimate dinners.

Heroic Italian San Francisco

Dine In

Takeout

Delivery

Restroom

Outdoor Seating

Serves Wine

Good for Children

Heroic Italian San Francisco is a culinary gem located in The Castro, offering a delightful selection of Italian deli sandwiches, salads, and wine. The inviting atmosphere and authentic flavors make it a must-visit for food lovers.

Authentic Italian cuisine featuring artisanal sandwiches, salads, and more.

OMG Sandwich

Genoa

Marinetti

Chicken Tetrazzini

Buongiorno

Mount Etna Salad

Bruschetta

Meatballs

Pinsa (Roman Pizza)

Chicken Caesar Salad

Heroic Italian Menu

Nestled on Castro Street in vibrant San Francisco, Heroic Italian offers an authentic Italian culinary experience that expertly balances traditional flavors with modern artistry. This charming spot specializes in artisanal sandwiches, fresh salads, and classic Italian mains, all crafted with a dedication to quality and bold taste. Whether you're a foodie craving rich meats and cheeses or a digital nomad looking for a satisfying lunch paired with fine wine, Heroic Italian delivers an unforgettable meal that celebrates the essence of Italian deli craftsmanship.

Kick off your meal with vibrant starters designed to awaken your palate. The Mount Etna Salad is a savory masterpiece featuring prosciutto, spicy salami, copocollo, porchetta, mortadella, mixed greens, roasted tomatoes, and a house-made dressing that ties every bite together beautifully. For a more classic choice, the Bruschetta serves toasted bread topped with fresh tomato, garlic, basil, and drizzled with olive oil — simplicity done right. The Meatballs offer a hearty option, combining tender beef meatballs in a rich tomato sauce finished with a sprinkle of parmesan cheese. Or go for the Chicken Caesar Salad, where shredded rotisserie chicken meets crisp romaine, parmesan, croutons, and Caesar dressing for a satisfying start.

The main courses at Heroic Italian shine with their artisanal sandwich creations and hearty Italian classics. Their signature OMG Sandwich is a bold, flavor-packed option stacked with Italian prosciutto, spicy salami, capocollo, mortadella, porchetta, and smoked provolone, layered with roasted artichoke and olive spreads, roasted tomatoes, shredded lettuce, house-made giardiniera, yellow mustard, and finished with a luxurious Italian black truffle infused mayo. For poultry lovers, the Genoa features warm shredded rotisserie chicken paired with house-made pesto, warm roasted tomatoes, and mozzarella. Vegetarians can delight in the Marinetti, which combines fresh mozzarella, creamy avocado, roasted tomatoes, house-made pesto, and an aged balsamic glaze. Pasta enthusiasts will appreciate the Chicken Tetrazzini, a comforting dish with rotisserie chicken, mushrooms, peas, white wine, garlic, rosemary, cream sauce, and smoked provolone. The Buongiorno offers a unique breakfast-inspired option with two eggs, Fontal cheese, roasted tomatoes, garlic aioli, and truffle mayo sauce. Lastly, try the Pinsa, a Roman-style pizza crust topped with various fresh and flavorful ingredients, embodying the spirit of Roman pizza with a twist.

Heroic Italian rounds out your meal with delectable desserts and a curated selection of wines from the in-house wine shop, perfect for pairing with any dish to elevate your dining experience. Though cocktails are not served here, the wine offerings complement the rich and savory flavors of the menu superbly. Enjoy your meal in the cozy indoor wine bar or outside on the sidewalk seating, ideal for soaking in the lively Castro neighborhood atmosphere.

 praised by guests for its quality and taste.

 for convenient dining at home or on the go.

 lets you enjoy your meal in the heart of The Castro neighborhood.

 with a welcoming atmosphere for all visitors.

Savor authentic Italian cuisine at Heroic Italian in The Castro, San Francisco. Delight in vibrant flavors and a warm atmosphere. Book your table now!

Heroic Italian: Authentic Dining in San Francisco

San Francisco County

Signature sandwiches like the OMG, featuring imported Italian meats and cheeses on freshly toasted bread.

Artisanal Sandwiches

Fresh salads such as the Mount Etna Salad, combining various Italian cured meats and greens.

Salads

Roman-style pizza with a variety of toppings, offering a unique twist on traditional pizza.

Classic Italian pasta dishes like Chicken Tetrazzini, made with rotisserie chicken and a creamy sauce.

Pasta

A curated selection of Italian and Californian wines to complement your meal.

Wine Selection

heroic italian san francisco: a taste of italy in the castro district of san francisco.

Nestled in the vibrant heart of San Francisco's iconic Castro neighborhood, Heroic Italian San Francisco offers a genuine slice of Italy with a modern twist. This beloved spot is renowned for its artisanal sandwiches, fresh salads, and Roman-style pinsa pizzas, all crafted with passion and premium imported ingredients. Whether you're a foodie on the hunt for authentic Italian deli delights or a traveler craving a memorable meal in a lively city setting, Heroic Italian delivers an unforgettable dining experience.

Heroic Italian specializes in crafting signature sandwiches like the legendary OMG—an irresistible creation featuring imported Italian meats and cheeses nestled between freshly toasted, light and crispy bread. The sandwiches are celebrated for their bold flavors and quality craftsmanship, making them a must-try for sandwich lovers. Complement your meal with fresh salads such as the Mount Etna Salad, combining Italian cured meats with crisp greens, or indulge in the unique Roman-style pinsa pizza, offering a delightful alternative to traditional pizza with a variety of gourmet toppings.

classic italian pasta and curated wine selection

For those craving comforting Italian classics, Heroic Italian offers dishes like Chicken Tetrazzini, a creamy pasta delicacy made with tender rotisserie chicken. To elevate your dining experience, choose from a curated selection of Italian and Californian wines perfectly paired to complement the nuanced flavors of your meal. Whether you're staying in for lunch or dinner, this spot accommodates dine-in, takeout, and delivery options, making it easy to enjoy authentic Italian cuisine wherever you are.

Heroic Italian's inviting ambiance includes outdoor seating along Castro Street, perfect for soaking in the lively neighborhood vibe with your meal and a glass of wine. While the space is integrated within a wine shop, the sandwich shop's presence is a hidden gem waiting to be discovered. The spot is dog-friendly and family-appropriate, welcoming guests with children. Payment is convenient with credit, debit, and contactless NFC options accepted. Do note that some visitors find the sandwich portions on the pricier side relative to size, but agree the quality and flavor justify the expense.

 with imported meats and freshly toasted bread.

 offering a unique twist on traditional pizza.

 like Chicken Tetrazzini made with rotisserie chicken and creamy sauce.

 featuring Italian and Californian wines to perfectly complement your meal.

California

Experience authentic Italian sandwiches and salads at Heroic Italian in The Castro, San Francisco. Fresh ingredients, outdoor seating, and friendly service await.

Heroic Italian SF - Authentic Italian Deli & Sandwiches in The Castro

Discover Heroic Italian in San Francisco's The Castro. Enjoy artisanal sandwiches, salads, Pinsa, and house-made sauces in a cozy, pet-friendly setting.

Visit Heroic Italian San Francisco - Unique Italian Cuisine & More

Learn about Heroic Italian San Francisco, a family-owned local favorite serving authentic Italian cuisine, renowned for its signature OMG Sandwich and friendly atmosphere.

Heroic Italian San Francisco: Delicious Deli Sandwiches in The Castro

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