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Flour Shop was a contemporary bakery in New York City, known for its vibrant and colorful sweet treats, including the famous rainbow explosion cake. The bakery received mixed reviews, with an average rating of 4.2 out of 5 stars based on 115 Google Reviews. Customers praised the fun and colorful decor, as well as the novelty of the explosion cake. However, some reviews mentioned concerns about the taste and pricing of the products. Notably, the bakery has been permanently closed since October 2024.

Discovering the vibrant charm of Flour Shop in New York City: a colorful bakery experience formerly on Lafayette Street.

Nestled in the heart of Manhattan at 177 Lafayette St, Flour Shop was a beacon of creativity and color in New York City's bakery scene. Celebrated for its delightful and eye-catching sweet treats, this contemporary bakery charmed visitors with its signature vibrant aesthetic and whimsical designs that brightened up any celebration.

Flour Shop was renowned for its rainbow-inspired cakes and bakery delights that were as much a feast for the eyes as for the palate. From the famous rainbow explosion cake to the dazzling cake pops and bonbons, every treat was crafted to bring joy and a splash of color to gatherings and everyday indulgences alike. The bakery's interior matched the vibrant spirit of its confections, decorated with adorable rainbow paintings and a playful atmosphere that instantly lifted moods.

Though Flour Shop received mixed reviews, averaging 4.2 out of 5 stars with over a hundred customers sharing their experiences, it left a lasting impression on the New York bakery landscape. Many patrons admired the fun, colorful decor and the novelty of the explosion cake, which became an iconic treat for parties and special occasions. Some guests noted that the taste didn't always match the visual spectacle and mentioned higher price points, but the bakery's unique charm and creativity remained undeniable.

Important to note, Flour Shop permanently closed its doors in October 2024, marking the end of an era for this beloved New York sweet spot.

Frequently Asked Questions about Flour Shop

 No, Flour Shop permanently closed in October 2024.

 Flour Shop was known for its vibrant and colorful sweet treats, including the famous rainbow explosion cake.

 Flour Shop was located at 177 Lafayette St, New York, NY 10013.

North America

United States

Nestled in the vibrant heart of Manhattan at 177 Lafayette Street, Flour Shop is a whimsical bakery that brings a splash of color and creativity to the New York dessert scene. Known for its **eye-catching decor** adorned with rainbow murals, this charming establishment is a feast for the senses, inviting both locals and tourists to indulge in its delightful offerings. With a menu that celebrates the joy of sweets, Flour Shop is not just a bakery; it's an experience that promises to brighten your day.

Flour Shop is renowned for its **signature rainbow cake**, a multi-layered masterpiece that is as delicious as it is visually stunning. Each slice reveals vibrant layers of cake, perfectly complemented by rich, creamy frosting that melts in your mouth. Another must-try is the **chocolate ice cream cake**, which combines the best of both worlds with layers of moist cake and luscious ice cream, creating a delightful treat that is perfect for any occasion. The bakery also offers an array of colorful cake pops and bonbons, making it an ideal stop for anyone with a sweet tooth.

One of the most delightful aspects of Flour Shop is its commitment to creativity and fun. The bakery often hosts events and workshops, allowing visitors to dive into the world of baking and decorating. Behind the scenes, the talented team at Flour Shop works tirelessly to craft each dessert with precision and love, ensuring that every bite is a celebration of flavor and artistry. This dedication to quality and creativity has made Flour Shop a beloved destination for both locals and visitors alike.

Flour Shop is famous for its vibrant rainbow cake and creative desserts that are as visually appealing as they are delicious.

This bakery offers a unique experience with its colorful decor and delicious, creative desserts, making it a perfect stop for anyone looking to indulge.

Flour Shop is conveniently located near several attractions, including the iconic SoHo district and the bustling streets of Manhattan, perfect for a day of exploration.

All the colors of the rainbow appear in the sweet treats cooked up at this contemporary bakery.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSURLZ0lTV0pnEAE&d=17924085&t=1

places/ChIJHXSLCIlZwokRPungNkscHp8/reviews/ChZDSUhNMG9nS0VJQ0FnSURLZ0lTV0pnEAE

The decor of Flour Shop is adorable and colorful with paintings of rainbow on the walls. It’s a perfect place for birthday cakes and satisfying desserts. The taste was not the best but it looked beautiful and delicate.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUN3NlBQYW13RRAB&d=17924085&t=1

places/ChIJHXSLCIlZwokRPungNkscHp8/reviews/ChdDSUhNMG9nS0VJQ0FnSUN3NlBQYW13RRAB

If you happen to be passing by Flour Shop on your journeys, take 5-10 out of your day to stop in and check the place out. The decor is really fun and will instantly brighten your day. I ordered the rainbow cake pop which was very fresh and tasty and also got a couple of the bonbons and ate them right away. Cute spot!

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSURHX0l2MDBRRRAB&d=17924085&t=1

places/ChIJHXSLCIlZwokRPungNkscHp8/reviews/ChdDSUhNMG9nS0VJQ0FnSURHX0l2MDBRRRAB

amazing novelty gift cake!!! you show up with one of these cakes and you will be the hero of the party!  super cool cake shop on Lafayette St.  the foot traffic in the area is still really low during the week, so I encourage you to try and get to their shop!  we have to support these small businesses!  plus there are some great places in the shop for that perfect ig photo.  its pricey!  for sure - but really the best place for this kind of cake!

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUN4My03em53RRAB&d=17924085&t=1

places/ChIJHXSLCIlZwokRPungNkscHp8/reviews/ChdDSUhNMG9nS0VJQ0FnSUN4My03em53RRAB

I haven’t been here in person but a friend bought their chocolate ice cream cake and it was soooo good! I don’t usually like ice cream cake but this one had cake inside as well as ice cream and was delicious :)

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSURvaUpEN3R3RRAB&d=17924085&t=1

places/ChIJHXSLCIlZwokRPungNkscHp8/reviews/ChdDSUhNMG9nS0VJQ0FnSURvaUpEN3R3RRAB

Cute cake shop with plenty of space and some colorful decor, but very expensive. Small 'cake balls' are $3 and larger cakes run North of $50. The kids enjoyed the treat but you'll need deep pockets to cater a party from here.

Flour Shop: Colorful Bakery in Manhattan, NY for Unique Cakes

Flour Shop history overview at 177 Lafayette Street New York City New York 10013 USA bakery contemporary colorful treats rainbow explosion cake closing timeline reviews pricing decor novelty customer feedback 2018 viral 2024 permanent closure legacy desserts sweets creative confectionery food culture Manhattan New York County US bakery scene vibrant artistic cakes party cakes specialty desserts 

Located at 177 Lafayette Street in Manhattan, Flour Shop was a standout contemporary bakery celebrated for its vibrant and colorful sweet creations. The bakery captured the imagination of New Yorkers and visitors alike with its signature rainbow explosion cake, a treat that became synonymous with fun, creativity, and celebration.

Flour Shop's distinctive charm lay not only in its imaginative desserts but also in its lively, artistic decor that brightened the experience of every visitor.

 Patrons often described the bakery as a perfect spot for birthday cakes and novelty desserts, ideal for those seeking both visual delight and a festive atmosphere.

Flour Shop burst onto the culinary scene in 2018 when its rainbow explosion cake went viral, quickly becoming a beloved icon of creativity in New York's competitive bakery world. This colorful cake featured layers bursting with vibrant hues, capturing the spirit of joyful celebration and drawing widespread social media attention.

Despite the excitement and loyal customer base, Flour Shop faced challenges and criticism over time. While many adored its playful decor and unique cake designs, some patrons noted that the taste did not always meet expectations, and pricing was higher than average for the neighborhood. Nonetheless, the bakery maintained an average rating of 4.2 stars on Google based on over 115 reviews, reflecting a generally positive reception overall.

In October 2024, Flour Shop permanently closed its doors, ending a colorful chapter in New York City’s bakery scene. Its legacy remains in the memories of customers who cherished its whimsical cakes and joyful atmosphere. Today, Flour Shop is remembered as a creative bakery that exemplified the vibrant artistic spirit of Manhattan’s food culture, appealing especially to those searching for unique party cakes and novelty desserts.

 Flour Shop gained attention with its viral rainbow explosion cake.

 Flour Shop permanently closed in October.

Takeout

Delivery

Serves Coffee

In the bustling heart of Manhattan, where the streets pulse with life and creativity, lies a delightful gem known as Flour Shop. This bakery is more than just a place to satisfy your sweet cravings; it’s a vibrant canvas of color and flavor that beckons both locals and visitors into its joyful embrace. A riot of pastel hues greets you as you approach its charming storefront, hinting at the whimsical indulgences that await within. Stepping inside, the air is infused with the irresistibly sweet scent of freshly baked goods—layered cakes, cookies bursting with unique flavors, and artisanal pastries, each crafted with an artist's touch. Flour Shop is renowned for its stunning cakes, particularly the iconic rainbow cake that dazzles the eyes and delights the palate, making it a perfect centerpiece for any celebration. Beyond the tempting treats, this bakery embodies a spirit of happiness and community. The welcoming staff greets you with genuine smiles as you navigate through an array of delectable options. Flour Shop also often hosts events and workshops, inviting enthusiasts to tap into their own baking creativity alongside others. Nestled on Lafayette Street, Flour Shop stands as a tribute to the vibrant culture of New York. It invites you to indulge not just in its pastries, but also in the joyful atmosphere that celebrates the art of baking. Whether you're enjoying a quiet moment with a cup of coffee and a slice of cake, or grabbing a bite on the go, Flour Shop promises an experience that tantalizes the taste buds and warms the heart, making it a must-visit destination in the city that never sleeps.

FLOUR SHOP

In the bustling heart of Manhattan, Flour Shop is a delightful bakery known for its vibrant and colorful sweet treats, including the iconic rainbow cake. This contemporary bakery invites both locals and visitors to indulge in a joyful atmosphere filled with artisanal pastries and cakes, making it a must-visit destination in New York City.

Indulge your sweet tooth at Flour Shop in NYC! Enjoy vibrant, delicious pastries and delightful treats that make every moment special. Visit us today!

Flour Shop Bakery in NYC – Sweet Treats Await You!

New York County

Flour Shop: New York's Colorful Bakery Delight at Lafayette Street 

Nestled in the heart of Manhattan at 177 Lafayette Street, Flour Shop is a vibrant bakery that brings a kaleidoscope of colors and flavors to New York City's dessert scene. Known for its whimsical and rainbow-inspired decor, this spot is a feast for the eyes as much as for the taste buds. Whether you're after a festive birthday cake, a unique gift cake, or simply a sweet treat to brighten your day, Flour Shop delivers an unforgettable experience.

Step inside Flour Shop and you’re greeted by colorful paintings of rainbows that bring an instant smile. The bakery’s aesthetic is playful and perfect for capturing that ideal Instagram moment. This venue is not just about looks — their creations, like the famed rainbow cake pops and chocolate ice cream cakes with layers of real cake inside, offer a delightful twist on classic sweets. While some find the flavors to be more about visual delight than bold taste, the freshness and creativity keep customers coming back.

Flour Shop shines when it comes to novelty gift cakes that transform any celebration into a memorable event. Arrive with one of their signature cakes, and you’re sure to be the hero of the party. Though prices tend toward the premium side, with cake balls around $3 and larger cakes exceeding $50, the unique designs and festive themes justify splurging for special occasions. Families and kids especially enjoy the colorful treats, making it a go-to for birthdays and joyful gatherings.

 that brightens your mood and makes it a perfect spot for photos.

 including rainbow cake pops and ice cream cakes with real cake layers inside.

 with eye-catching, novelty cakes that make unforgettable gifts or centerpieces.

 for takeout and delivery plus coffee service to complement your sweet treats.

Flour Shop warmly welcomes guests with a colorful interior and plenty of space to relax or snap photos. The bakery accepts a variety of payment methods including credit cards, debit cards, and NFC payments, making transactions seamless. Whether you stop in for a quick coffee paired with a cake pop or order a full-sized cake for your next celebration, the friendly staff and cheerful atmosphere promise a memorable visit.

Discover Flour Shop in New York City at 177 Lafayette St. Known for colorful treats like rainbow cakes, perfect for fun-loving dessert lovers.

Experience Flour Shop NYC: Vibrant Bakery & Unique Desserts

Plan your visit to Flour Shop at 177 Lafayette St, NYC. Get tips on the best times to visit and explore nearby attractions for a full day in Manhattan.

Itineraries & Tips for Visiting Flour Shop in NYC

Learn about Flour Shop in NYC, its colorful reputation, famous rainbow cake, and its permanent closure in October 2024. A unique and colorful part of NYC bakery history.

Flour Shop: Colorful Bakery in Manhattan, NY for Unique Cakes

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