Located at 143 West 40th Street in the heart of Manhattan, New York, $1.50 Fresh Pizza stands out as a beloved local pizza counter known for delivering quick, tasty, and budget-friendly meals that satisfy both tourists and locals alike.
Offering slices starting at just $0.99, $1.50 Fresh Pizza has carved out a niche for those craving authentic New York-style pizza without the hefty price tag. The menu features popular options like the classic Cheese Pizza Slice, the flavorful Pepperoni Pizza Slice, and even a hearty Beef Patty, satisfying diverse cravings throughout the day from breakfast to dinner.
Vegetarian options are also available, including a unique Vegetarian Pie loaded with cheese, black olives, mushrooms, and pineapple, making it a delightful choice for plant-based diners.
This tiny pizza spot is perfect for those looking to grab a quick slice on the go. The setup features counter seating only, encouraging a fast-paced, casual dining experience favored by busy New Yorkers and visitors exploring Times Square. While there’s no traditional table seating or outdoor space, the efficient service ensures minimal wait times even during peak hours.
Cash-only policy is important to note, as $1.50 Fresh Pizza does not accept credit cards, which some diners find inconvenient but many accept given the unbeatable prices and speed.
Customers consistently praise $1.50 Fresh Pizza for its affordability, quick service, and tasty slices that rival other pricier establishments nearby. While some reviews mention the dough being slightly doughy compared to classic New York pizza, many appreciate the generous slice sizes and variety of toppings available. The spot is particularly popular among those wanting a filling meal without the fuss.
Despite the mostly positive vibe, some guests have noted the cash-only policy as a drawback, and a few have had less favorable experiences with food freshness. Nevertheless, $1.50 Fresh Pizza remains a go-to for quick, wallet-friendly pizza in Midtown Manhattan.
- What are the operating hours of $1.50 Fresh Pizza? The restaurant operates from 9:30 AM to 5:00 AM, Monday through Saturday, and 9:30 AM to 4:30 AM on Sundays.
- Is there seating available at $1.50 Fresh Pizza? The restaurant offers counter seating; there are no traditional tables.
- Do they accept credit cards? No, the restaurant operates on a cash-only basis.
- What are the most popular menu items? Popular items include the Cheese Pizza Slice, Pepperoni Pizza Slice, and the Beef Patty.
- Is there a vegetarian option available? Yes, the Vegetarian Pie includes cheese, black olives, mushrooms, and pineapple.
Located in the heart of Midtown Manhattan, $1.50 Fresh Pizza — originally known as 99 Cent Fresh Pizza — has carved out a unique place in New York City's vibrant food scene. Since its inception, this pizzeria has been synonymous with affordability and flavor, drawing in both locals and visitors who crave quick, budget-friendly, and satisfying slices.
The journey began in the year 2000, when 99 Cent Fresh Pizza opened its doors on West 40th Street, offering New Yorkers a slice of pizza at the incredibly low price of 99 cents. This bold pricing strategy made it an instant hit, especially in the bustling Midtown area known for its high foot traffic and diverse crowd. The pizzeria quickly became a go-to spot for those seeking a quick bite without breaking the bank.
By 2010, rising ingredient costs and inflation prompted the pizzeria to adjust its pricing. The slice price increased to $1.50, a change that reflected the challenges of maintaining quality and affordability in New York City's competitive food market. Despite the price bump, $1.50 Fresh Pizza retained its reputation for delivering tasty, fresh slices that offered excellent value for money.
Fast forward to 2025, and $1.50 Fresh Pizza continues to thrive as a beloved staple in the New York pizza landscape. Its commitment to affordability without sacrificing flavor has earned it a loyal following among New Yorkers and tourists alike. The pizzeria's location near Times Square ensures a steady stream of customers, all eager to enjoy a delicious slice at a friendly price.
- 2000: 99 Cent Fresh Pizza opens in Midtown Manhattan, offering slices at 99 cents.
- 2010: Prices increase to $1.50 per slice to address rising ingredient costs.
- 2025: The pizzeria remains a popular destination for affordable and delicious pizza in New York City.
Located at 143 W 40th St, New York, NY, this pizza spot is renowned for its affordability and quick service, making it a go-to for locals and tourists alike.
With a straightforward menu featuring a variety of slices and whole pizzas, it's a perfect stop for a quick bite after exploring the vibrant streets of Manhattan.
The establishment offers a casual atmosphere, ideal for grabbing a slice on the go or enjoying a quick meal standing at the counter.
Overall, $1.50 Fresh Pizza is a budget-friendly option for those seeking a satisfying slice in the heart of New York City.
- Affordable prices Quick service Fresh and hot pizza Late-night hours Variety of toppings
- Cash-only payment Limited seating Quality can vary during less busy times
This pizza spot is ideal for quick lunches, late-night snacks, and casual gatherings with friends.
Be prepared to pay with cash only, as this establishment does not accept cards.
Expect limited seating, so plan to enjoy your slice standing or take it to go.
$1.50 Fresh Pizza offers a unique blend of affordability and convenience, making it a staple for pizza lovers in New York City.
While it may not be the best pizza in the city, its value and quick service make it a worthwhile stop for anyone exploring the bustling streets of Manhattan.
Nestled right in the heart of Midtown Manhattan at 143 West 40th Street, $1.50 Fresh Pizza offers a quintessential New York City pizza experience that’s both wallet-friendly and satisfying. Perfectly positioned just steps away from the bustling Times Square, this tiny, no-frills pizza counter is a magnet for food lovers looking for quick, tasty, and affordable slices and whole pies. Known for delivering classic flavors without the fuss, it’s an ideal stop for digital nomads, busy tourists, and locals alike who crave the iconic taste of New York pizza without breaking the bank.
$1.50 Fresh Pizza specializes in serving classic New York slices and whole pies that are both fresh and satisfying at unbeatable prices. Here’s what you can expect from their menu:
- Pizza by the Slice: Enjoy a classic cheese pizza slice at an affordable price of $1.50. A go-to for a quick bite on the go.
- 18" Cheese Pizza Pie: A full 18-inch cheese pie priced at $12, perfect for sharing with friends or family.
- Beef Patty: A savory beef patty snack for $2.25, popular for a quick savory fix.
- Specials: Combo deals such as two cheese slices and a drink for $4, giving you great value.
This spot delivers classic New York pizza vibes with a straightforward setup: a small counter where you can grab your slice or whole pie and enjoy it quickly. The space is designed for standing dining, making it a fast-paced, casual spot ideal for grabbing a bite between sightseeing or during a busy workday. While seating is limited, the speedy service and constant flow ensure you rarely wait long in line—even during peak times near bustling Times Square.
Key features of $1.50 Fresh Pizza include:
- Payment is cash only, keeping transactions simple and straightforward.
- No alcohol, coffee, or dessert offerings, focusing purely on fresh pizza and quick bites.
- Good for families and groups looking for an affordable and quick meal option.
- Paid street parking nearby and no valet or free parking lots, typical of busy Manhattan.
$1.50 Fresh Pizza has carved out a niche for itself as an affordable, no-nonsense pizza counter where the focus is on value and speed without sacrificing flavor. Locals appreciate the quick service and low prices, especially in a Manhattan neighborhood where dining can be costly. Visitors enjoy the authentic New York slice experience that fits perfectly into a busy sightseeing itinerary or a budget-conscious trip.
What makes $1.50 Fresh Pizza stand out includes:
- Unbeatable pricing with slices starting at just $1.50, making it one of the cheapest options in NYC.
- Freshly made pizza pies with a variety of classic toppings available for whole pies.
- Friendly staff and a clean, no-frills environment that focuses on quick turnover.
- Ideal location close to Times Square and major Midtown attractions for easy accessibility.
Whether you’re craving a quick lunch slice, a full pie to share, or a savory snack like their popular beef patty, $1.50 Fresh Pizza delivers the authentic NYC pizza experience with unbeatable value. It’s a must-try spot for anyone exploring Midtown Manhattan who wants to enjoy iconic New York pizza without the typical price tag.