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London

Patrons praise the delicious food, generous portions, and warm hospitality. Highlights often include the Sunday Roast, unique starters, and the friendly staff who provide attentive service. Some visitors appreciate the blend of old-world charm and contemporary touches that make this a standout London spot. However, a few have raised concerns about value for money and consistency. Overall, it’s a must-visit for those seeking a memorable British dining experience.

Lore of the Land: uma experiência britânica autêntica em Londres 

Descubra o charme de Londres no Lore of the Land, um pub e restaurante que combina tradição e modernidade, oferecendo uma experiência gastronômica britânica única.

O Lore of the Land destaca-se por seu ambiente acolhedor e sua decoração que mistura elementos clássicos britânicos com toques contemporâneos. É o local perfeito para quem busca uma experiência culinária que relembra as raízes inglesas, mas com um toque de modernidade.

O pub é famoso por suas porções generosas e pratos tradicionais como o Sunday Roast, além de starters únicos que surpreendem. O ambiente é perfeito tanto para um almoço relaxado quanto para uma noite com amigos.

Localização acessível para cadeirantes, embora algumas áreas mais antigas possam apresentar dificuldades.

Aceitação de animais de estimação na área do bar, mas não na área do restaurante ou salas privadas.

Pagamento somente por cartão de crédito ou débito, não aceitando dinheiro.

Permite a entrada de crianças no restaurante, porém menores de 18 anos não podem ficar no bar após às 18h e devem estar acompanhadas de um adulto.

Europe

United Kingdom

Lore of the Land: uma experiência única em Londres para os amantes de gastronomia e cultura.

Situado no coração de Londres, o Lore of the Land oferece uma combinação irresistível de ambiente acolhedor, pratos inovadores e uma seleção de bebidas que encantam todos os sentidos. Este bar e restaurante é um verdadeiro refúgio para quem busca uma experiência gastronômica autêntica, com um toque de charme londrino.

O Lore of the Land se destaca por sua carta de pratos que combinam ingredientes locais com técnicas modernas, criando uma experiência sensorial inesquecível. Entre as estrelas do menu, destacam-se o "Fish & Chips com toque contemporâneo", servido com uma crosta crocante e um molho aioli de limão, e a "Salada de raiz de aipo com queijo de cabra", uma explosão de sabores frescos e texturas variadas.

A carta de bebidas do Lore of the Land é tão diversificada quanto seu menu, apresentando desde coquetéis clássicos reinventados até criações exclusivas que refletem a essência londrina. Experimente o "London Fog Martini", uma mistura suave de gin, chá Earl Grey e um toque de limão, ou o "Craft Beer Selection", que inclui opções artesanais locais e internacionais, perfeitas para acompanhar uma noite animada.

Por trás de cada prato e bebida no Lore of the Land há uma história que conecta ingredientes locais, técnicas tradicionais e uma paixão por inovação. Um exemplo é a história do "Fish & Chips" que, nesta versão moderna, utiliza peixes frescos de fornecedores locais, refletindo o compromisso do restaurante com a sustentabilidade e a qualidade.

Seasonal sharing plates, pints and premium spirits in a classic setting housing a pub since 1829.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUNfMTVmQ2dnRRAB&d=17924085&t=1

places/ChIJdzJhPHgbdkgRIN-GeZsneZk/reviews/ChdDSUhNMG9nS0VJQ0FnSUNfMTVmQ2dnRRAB

Absolutely incredible Sunday Roast. The gravy, the Yorkshire pudding, meats (I chose the combo lamb plus pork), vegetables and side sauce all working in harmony to drive those true flavours home. Pork with great crunchy crackle, and the beef fat potatoes were stand outs for me, as well as getting the additional bone marrow which really melted in my mouth. But my true hero could've been the duck Scotch egg to start. Accompanied with a delicious Hoisin sauce, the outer crunch, duck casing and slightly runny yolk hit the spot. I could just have a plate of those.

The Lore of the Land truly nails it. I assumed being a hyped Guy Ritchie pub it could be underwhelming with small portions, but the plate was absolutely loaded and everything delicious.

Finishing with the classic sticky toffee pudding, it was pleasantly much lighter and airy than expected, with a really burnt butter Caramel sauce to enhance all those classic sticky toffee spices.

Lovely wait staff and very pleasant atmosphere.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUNua01EY1VREAE&d=17924085&t=1

places/ChIJdzJhPHgbdkgRIN-GeZsneZk/reviews/ChZDSUhNMG9nS0VJQ0FnSUNua01EY1VREAE

I recently had the pleasure of dining at The Lore of the Land, and it was an exceptional experience from start to finish. Here are the top three highlights of my visit:

Cher’s Exceptional Service: Cher was incredibly hospitable and friendly, making me feel right at home. Her professionalism and warm demeanor truly enhanced my dining experience. Because of her, this establishment isn’t just a place with great food, but also exceptional service that makes you feel at home in a professional setting.

Modern and Traditional Atmosphere: The ambiance at The Lore of the Land perfectly blends modern and traditional elements, creating a unique and inviting atmosphere. It’s a wonderful place to relax and enjoy a meal.

Fantastic Food: The food was absolutely amazing! I have to praise the chef and cooks for their brilliant work. Every dish was delicious and beautifully presented.

I will definitely return! The combination of fantastic food and exceptional service makes The Lore of the Land a standout dining destination. Thank you, Cher, for making my visit so memorable.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSURfeXRIa1FBEAE&d=17924085&t=1

places/ChIJdzJhPHgbdkgRIN-GeZsneZk/reviews/ChZDSUhNMG9nS0VJQ0FnSURfeXRIa1FBEAE

Passing through the UK for a few days. Dining at Lore of The Land will be a ritual every time I visit London from now on!

The atmosphere, service, and cuisine are excellent. Highly recommend 👍

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUNmczVXME5nEAE&d=17924085&t=1

places/ChIJdzJhPHgbdkgRIN-GeZsneZk/reviews/ChZDSUhNMG9nS0VJQ0FnSUNmczVXME5nEAE

I picked up this place via recommendation on Instagram, and I am glad I did. Definitely off the beaten track, but well worth finding. Traditional pub downstairs but with a dining room and private dining upstairs. The food is incredible, tasty and generous with its portions. Don't forget to try a pint of Guy's beer from his own brewery.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSURfNXJTN0lnEAE&d=17924085&t=1

places/ChIJdzJhPHgbdkgRIN-GeZsneZk/reviews/ChZDSUhNMG9nS0VJQ0FnSURfNXJTN0lnEAE

The roasts are great but the pastrami cured sea trout stole the show! Service was very well paced and the team was very friendly. The Bloody Mary is also a must try!

Lore of the Land: Restaurante e Bar em Londres, Ponto de Interesse

Lore of the Land, located at 4 Conway Street in Fitzrovia, London, has been a pub since 1829. It was reopened in February 2019 by British film director Guy Ritchie, who owns the Gritchie Brewing Company. The pub has undergone significant renovations, blending historic charm with modern culinary excellence.

Lore of the Land History and Highlights in London Fitzrovia Pub Scene.

Located at 4 Conway Street in the heart of London's vibrant Fitzrovia neighborhood, 

 is a traditional British pub that masterfully blends heritage with contemporary culinary innovation. Owned by famed film director Guy Ritchie, this establishment has quickly become a beloved fixture for locals and visitors seeking authentic English cuisine in a stylish setting.

A timeline of Lore of the Land's evolution

The story of Lore of the Land begins in 2020, when it opened its doors in Fitzrovia, introducing a fresh take on contemporary English cuisine. The pub quickly distinguished itself by marrying classic British pub traditions with carefully curated seasonal menus that resonate with modern palates.

 - Lore of the Land launched, capturing the essence of British pub culture with a contemporary culinary approach.

 - The pub became renowned for its exceptional Sunday roast, featuring slow-cooked meats paired with seasonal trimmings that quickly won fans across London.

 - Responding to growing demand, Lore of the Land added a private dining room complete with its own bar, accommodating special events and enhancing its appeal as a versatile venue.

Why Lore of the Land stands out in Fitzrovia

Beyond its historical milestones, Lore of the Land offers a rich blend of traditional and modern elements in both ambiance and menu. The pub's dedication to serving generous portions of refined British dishes, such as their much-praised Sunday roast and innovative starters, delights food enthusiasts. Guests often highlight the welcoming atmosphere and attentive service that make every visit memorable. Whether you are a local or a traveler in London, the pub’s balance of heritage and fresh flavors creates a unique dining experience that honors England’s culinary past while embracing today's tastes.

 that celebrates traditional culture within a modern framework.

 crafted from high-quality local ingredients.

 that make guests feel at home during every visit.

Dine In

Restroom

Outdoor Seating

Serves Beer

Serves Wine

Serves Cocktails

Good for Groups

Allows Dogs

A hidden gem nestled in the vibrant heart of London, Lore of the Land promises an unforgettable experience that tantalizes the senses. With its rustic charm and modern flair, this establishment artfully melds the contemporary with the classic. The gentle hum of conversation and the clink of glasses fill the air, creating an atmosphere where time slows down, inviting patrons to linger a little longer over their meals. Step inside to discover a menu inspired by the bounties of land and sea, featuring locally sourced ingredients and innovative culinary techniques that pay homage to British cuisine. Their dishes are not merely meals but enchanting stories served on a plate, designed to evoke nostalgia and delight the palate. The bar at Lore of the Land showcases an impressive selection of artisanal cocktails, crafted by skilled mixologists who view their craft as an art form. Each drink is a work of art, bursting with unique flavors that reflect the essence of London itself—diverse, vibrant, and always surprising. Evenings here are nothing short of magical, as dim lights and mellow tunes set the perfect backdrop for intimate gatherings or lively celebrations. The decor blends exposed brick with lush greenery, creating a cozy yet stylish sanctuary from the bustling streets outside. Whether you're a local searching for a fresh favorite or a traveler eager to dive into London's gastronomic scene, Lore of the Land offers much more than a meal; it provides a taste of community, creativity, and culture in every bite and sip.

Lore of the Land

Live Music

A selection of seasonal British dishes showcasing locally sourced ingredients, prepared over flame.

Pastrami Spiced Chalk Stream Trout

Madras Spiced Cauliflower Skewers

Herb & Truffle Loaded Chickpea Panisse Fries

Leg Of Lamb – Stuffed Yorkshire Pudding

Sample Menu

Lore of the Land é um bar e restaurante em Londres que combina a tradição britânica com uma abordagem contemporânea, oferecendo uma experiência gastronômica inesquecível. Desde 1829, este local tem sido um ponto de encontro popular, onde os clientes podem desfrutar de pratos sazonais preparados com ingredientes locais e de qualidade. Com um ambiente acolhedor e uma equipe atenciosa, Lore of the Land é o lugar ideal para saborear um delicioso Sunday Roast ou explorar pratos inovadores que refletem a rica herança culinária da Grã-Bretanha.

Descubra a essência de Londres no Lore of the Land, um bar e restaurante que encanta com sabores únicos e ambiente acolhedor. Venha viver essa experiência! 

Lore of the Land em Londres: Bar e Restaurante Vibrante

London Borough of Camden

Slow-cooked meats with crispy potatoes, seasonal vegetables, and rich gravy.

Sunday Roast

Bespoke private dining experiences in the Rhed Room, accommodating up to 24 seated guests.

Private Dining

Lore of the Land London Dining Experience at 4 Conway Street W1T 6BB UK 

Nestled in the heart of London at 4 Conway Street, Lore of the Land is a captivating blend of historic charm and contemporary dining that has been delighting food lovers since 1829. This stylish venue is much more than a typical bar or restaurant—it’s a vibrant experience where traditional British fare meets modern flair, making it a must-visit for locals and travelers alike.

Every Sunday, Lore of the Land serves an unforgettable traditional Sunday Roast that showcases slow-cooked meats paired with seasonal trimmings and indulgent sides. Priced at £29, this hearty meal includes a combo of succulent lamb and pork, crispy crackling, perfectly fluffy Yorkshire puddings, and rich gravy that delivers authentic British comfort. Food enthusiasts rave about the melt-in-your-mouth bone marrow and golden beef fat potatoes that elevate this classic pub dish to new heights.

 is the duck Scotch egg, paired with a delicious Hoisin sauce. The crunchy outer shell, flavorful duck casing, and the slightly runny yolk create a taste sensation that guests swear by.

Lore of the Land offers an exclusive private dining room upstairs, complete with its own bar. This space is perfect for hosting events, business meetings, or intimate celebrations. The elegant yet cozy atmosphere blends modern touches with traditional pub heritage, providing a unique setting that impresses every guest.

 ensure you leave fully satisfied after every meal, with flavors that truly celebrate British cuisine.

 by friendly staff like Cher makes every visit warm and welcoming, enhancing your dining experience.

 where classic pub elements merge seamlessly with contemporary interiors for a unique atmosphere.

 including Guy Ritchie's own brewed beers, premium spirits, and expertly crafted cocktails like the Bloody Mary.

 options make it a comfortable spot year-round for groups and casual visitors.

Lore of the Land accepts debit and credit cards as well as NFC contactless payments, making transactions quick and easy. While it currently does not offer delivery or takeout, the inviting dine-in experience is well worth the visit. Restrooms are available, and the venue welcomes groups, making it ideal for gatherings. Reservations are recommended especially for private dining or weekends.

 and indulge in authentic British flavors elevated by top-notch service and a warm atmosphere at Lore of the Land. Whether you're craving a sumptuous Sunday Roast, planning a private event, or enjoying a lively night out with craft beers and cocktails, this Conway Street gem delivers a truly memorable dining experience.

uma experiência única em londres: lore of the land

uma combinação de charme histórico e toques modernos

Localizado em Londres, o Lore of the Land oferece uma experiência que combina o charme de uma construção histórica com toques contemporâneos, criando um ambiente acolhedor e visualmente encantador.

Entre os principais pontos positivos estão porções generosas de comida deliciosa, atendimento caloroso e atento, e uma atmosfera que mistura história e modernidade. Além disso, o Lore of the Land é pet-friendly, conta com uma cozinha aberta com forno a carvão e oferece opções de refeições privativas, além de um menu sazonal e de origem local que inclui opções vegetarianas e sem glúten. A presença de eventos musicais ao vivo também enriquece a experiência.

Apesar de seus muitos pontos fortes, o Lore of the Land apresenta algumas limitações, como a não aceitação de pagamentos em dinheiro, o que pode ser inconveniente para alguns visitantes. Além disso, devido à sua estrutura histórica, o acesso para cadeirantes é limitado, o que pode afetar a experiência de quem possui mobilidade reduzida. Há também algumas preocupações quanto ao valor cobrado em relação à consistência do serviço e da qualidade, o que pode variar dependendo da visita.

Apesar dessas limitações, o Lore of the Land é uma escolha excelente para quem busca uma experiência gastronômica que mistura história, modernidade e um ambiente pet-friendly em Londres. Com porções generosas, atendimento acolhedor e um menu que valoriza ingredientes locais e sazonais, o local oferece uma experiência culinária que vale a pena para visitantes de todas as idades.

Greater London

Enjoy a unique blend of historic charm and modern British cuisine at Lore of the Land, located in Fitzrovia, London. Book your table now!

Lore of the Land London: Historic Pub & Modern Dining Experience

Savor seasonal British dishes, Sunday Roast, and more at Lore of the Land in London’s Fitzrovia. Perfect for food lovers and history buffs alike.

Experience British Classics at Lore of the Land, London’s Fitzrovia Pub

Opening hours for Lore of the Land, London. Find opening hours for Lore of the Land, London on 4 Conway St, Fitzrovia – novacircle.com

Menu Overview

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