You Are What You Eat: A Vegan Culinary Journey in Seoul's Gangnam District
Nestled in the bustling heart of Seoul's Gangnam District, You Are What You Eat offers an intriguing vegan dining experience that creatively reimagines plant-based cuisine. Located in the Starfield COEX Mall basement, this restaurant invites food lovers and conscious eaters alike to explore a menu that boldly blends traditional Korean flavors with innovative vegan twists.
Starters to Spark Your Appetite
Begin your meal with thoughtfully crafted starters that showcase the freshness and versatility of plant-based ingredients. While the menu occasionally experiments with plant-based alternatives to traditional meat dishes, the focus remains on vibrant, wholesome flavors that awaken the palate.
Mains That Redefine Vegan Comfort Food
The heart of the menu features inventive mains such as a jjajangmyeon and pasta fusion that offers a satisfying blend of Korean and Western culinary styles. Although some dishes flirt with familiar comfort food, they maintain a distinctly vegan identity that promises a unique dining adventure. Among the noteworthy highlights is the vegan hot dog served with an unexpected sweet twist, wrapped in a donut-like bun and topped with ketchup, offering a delightfully confusing yet memorable flavor.
Decadent Desserts and Refreshing Drinks
End your meal on a sweet note with delectable desserts that celebrate vegan creativity. Complement your dish with an iced matcha latte made with rice milk — a popular choice, though the natural sweetness of the rice milk offers a mellow twist to traditional matcha flavors. The restaurant occasionally hosts lively events that surprise guests with generous servings of rice milk, adding a fun and communal vibe to your visit.
Specials and Unique Offerings
- Vegan Hot Dog Twist: A sweet-salty surprise combining a vegan sausage wrapped in a donut bun with ketchup.
- Jjajangmyeon Pasta Fusion: A creative blend of Korean black bean sauce noodles and Western pasta traditions, delivering unique vegan comfort food.
- Iced Matcha Latte with Rice Milk: A refreshing vegan beverage option that balances the earthy notes of matcha with the subtle sweetness of rice milk.
A Welcoming Vegan Spot in Seoul
You Are What You Eat caters to diners seeking both traditional and innovative vegan dishes in a vibrant setting. The staff's friendly and accommodating service enhances the experience, even for guests with specific dietary needs. Whether you're visiting for a casual lunch or a relaxed dinner, this eatery offers a plant-based menu designed to satisfy curiosity and appetite alike.






