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New York

Rice To Riches is a dessert emporium in New York City specializing exclusively in rice pudding. Customers praise the variety and creativity of flavors, the quality of ingredients, and the unique, futuristic ambiance of the store. Many appreciate the option to sample flavors before purchasing and the availability of vegan and gluten-free options. However, some reviews mention that the sweetness level can be overwhelming for certain tastes.

Rice to riches new york city rice pudding destination 

Nestled in the heart of Manhattan at 37 Spring Street, 

 is a singular dessert emporium dedicated to elevating rice pudding into a must-try culinary experience. This vibrant spot attracts foodies, dessert lovers, and curious travelers eager to indulge in an impressive array of creative flavors that push the boundaries of traditional rice pudding.

Visitors rave about the shop's playful, space-age decor and the chance to sample up to three different rice pudding flavors before making a choice. From timeless classics like vanilla and chocolate to inventive creations such as caramelized pear, blueberry cheesecake, and vegan almond, each serving is a creamy, rich delight perfectly balanced to avoid overpowering sweetness. The variety ensures there is a flavor to satisfy every palate, whether you prefer traditional or adventurous tastes.

 like the soy-based "Creamsicle" flavor show the store's commitment to inclusivity and catering to diverse dietary preferences.

The atmosphere at Rice To Riches blends modern and retro with quirky, neon-lit accents that make each visit feel like a fun adventure. The friendly and knowledgeable staff enhance the experience by offering recommendations and personalized service. Indoor seating is available, though it can be limited during busy times, making it perfect for a quick indulgence or a casual meetup with friends.

Monday-Thursday & Sunday 11 AM–11 PM, Friday & Saturday 11 AM–1 AM.

Major credit and debit cards accepted; contactless payment available.

Indoor seating available but can be limited during peak times.

Guests can sample multiple flavors before selecting their favorite.

What are the store hours for Rice To Riches?

 Rice To Riches operates Monday through Thursday and Sunday from 11:00 AM to 11:00 PM, and Friday and Saturday from 11:00 AM to 1:00 AM.

 Yes, Rice To Riches provides vegan options, typically made with soy, such as the 'Creamsicle' flavor.

 Yes, customers are encouraged to sample as many flavors as they like before making a selection.

Is there seating available inside the store?

 Yes, the store offers indoor seating, though it can be limited during peak hours.

 Yes, Rice To Riches accepts major credit cards.

The community sentiment around Rice To Riches shines with positivity. Enthusiasts celebrate its unique niche as the city's premier rice pudding destination, applauding the high-quality ingredients, inventive flavors, and welcoming ambiance. The ability to taste test before buying and the availability of vegan and gluten-free choices add to its widespread appeal. While some find certain flavors a bit sweet, the overall experience remains a favorite highlight for locals and visitors seeking a special dessert treat in New York.

North America

United States

Nestled in the heart of Manhattan, Rice to Riches is a delightful dessert haven that transforms the humble rice pudding into a culinary masterpiece. With its vibrant and quirky decor, this charming establishment invites you to explore a world of flavors that go far beyond the traditional. Imagine walking into a space filled with playful neon lights and a menu that boasts over 15 unique rice pudding varieties, each crafted to tantalize your taste buds. From classic vanilla to adventurous caramelized pear, every bowl is a creamy delight that promises to satisfy your sweet cravings.

At Rice to Riches, the star of the show is undoubtedly the rice pudding, which is served in colorful plastic bowls that add to the fun atmosphere. Two standout flavors that you must try include the rich and decadent Rum Raisin, which perfectly balances the sweetness of the pudding with the warmth of spiced rum, and the innovative French Toast, which captures the essence of breakfast in a delightful dessert form. Each spoonful is a creamy, dreamy experience that leaves you wanting more.

Behind the scenes, the owner, who hails from Mexico, brings a unique twist to traditional rice pudding, ensuring that every flavor is crafted with care and creativity. The staff is always ready to offer samples, helping you find your perfect match among the many delicious options. This dedication to quality and customer experience has made Rice to Riches a beloved spot for both locals and tourists alike.

Located at 37 Spring St, Rice to Riches is perfectly situated for a sweet stop after exploring the vibrant streets of New York City. Just a short walk from iconic landmarks such as SoHo and Little Italy, it makes for an ideal treat after a day of shopping or sightseeing. Whether you’re indulging in a bowl of pudding or simply soaking in the colorful atmosphere, this spot is a must-visit for anyone in the area.

It is renowned for its unique and delicious rice pudding served in a variety of inventive flavors.

For a fun and flavorful dessert experience that elevates a classic dish into something extraordinary.

They accept credit cards, debit cards, and NFC payments for your convenience.

Whether you’re a rice pudding aficionado or just looking to indulge in a unique dessert experience, Rice to Riches is waiting for you. Stop by, enjoy a sample, and discover your new favorite flavor today!

Shop with spiffy space-age decor selling plastic bowlfuls of rice pudding in unusual flavors.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUN2eXBxTEZBEAE&d=17924085&t=1

places/ChIJt1BtsYhZwokRta-Milb5Qpc/reviews/ChZDSUhNMG9nS0VJQ0FnSUN2eXBxTEZBEAE

This dessert was an incredible surprise! I had never tried anything like it before. When I saw the shop sign, I was curious to learn about rice pudding. Although it didn’t look particularly appealing, the taste was amazing—perfectly balanced and not overly sweet. Their cheesecake, chocolate, and vegan almond options were equally impressive. I will definitely return if I visit New York again.

https://www.google.com/local/review/rap/report?postId=ChZDSUhNMG9nS0VJQ0FnSUM3b296dGZBEAE&d=17924085&t=1

places/ChIJt1BtsYhZwokRta-Milb5Qpc/reviews/ChZDSUhNMG9nS0VJQ0FnSUM3b296dGZBEAE

Rice to Riches is a standout destination for anyone with a sweet tooth. Located in a vibrant setting, it offers a delightful twist on traditional rice pudding with an impressive range of flavors. From classic vanilla and chocolate to inventive options like caramelized pear and blueberry cheesecake, there’s something to tantalize every palate. The pudding is creamy and rich, with each flavor crafted to perfection. The playful atmosphere and colorful decor add to the fun experience. Whenever friends visit, it’s always on my list of must-visit places because of its unique offerings and consistently delicious results. Highly recommend it for anyone looking to indulge in a special dessert treat.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUNROHBUQW5RRRAB&d=17924085&t=1

places/ChIJt1BtsYhZwokRta-Milb5Qpc/reviews/ChdDSUhNMG9nS0VJQ0FnSUNROHBUQW5RRRAB

It's a unique gem for rice pudding lovers and dessert enthusiasts alike. They offer an impressive variety of flavors, from classics like vanilla to more adventurous options, ensuring there's something for everyone. The atmosphere is a cool blend of modern and retro, with quirky decor and neon accents.

The staff is friendly and well-versed in the menu, happily recommending flavors and offering samples to help you find your favorite. Whether you're a rice pudding fan or just looking to try something new, Rice to Riches is a must-visit for a creamy, flavorful treat. Only complaint is they discontinued one of our favorites, Hazelnut Bear Hug :(

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUM3cDhPMHBnRRAB&d=17924085&t=1

places/ChIJt1BtsYhZwokRta-Milb5Qpc/reviews/ChdDSUhNMG9nS0VJQ0FnSUM3cDhPMHBnRRAB

Amazing place to get a little treat. Rice pudding is a Mexican delicacy and here they take it to a whole new level where you can taste it in more than 15 flavors and varieties with or without toppings. They also have a variety of premade beverages like iced tea and coffee. You have 3 free samples to try and decide on what flavor. The service is amazing since the owner is Mexican and he gives recommendations and suggestions regarding the pudding.

https://www.google.com/local/review/rap/report?postId=ChdDSUhNMG9nS0VJQ0FnSUM3c01tX3V3RRAB&d=17924085&t=1

places/ChIJt1BtsYhZwokRta-Milb5Qpc/reviews/ChdDSUhNMG9nS0VJQ0FnSUM3c01tX3V3RRAB

I have never had rice pudding this good. Rice pudding is one of my favorite desserts. This place is a must visit I love the signs and the variety of flavors. I love that you can taste test the flavours before deciding. I tried french toast and rum raisin . Rum raisin is by far the best! The reasons help break the richness of the rice pudding. We also got Oreo which was great and different. But my personal Favourite is run rasin.

Indulge in Unique Rice Pudding at Rice to Riches, NYC

Rice To Riches is a unique dessert shop in New York City, specializing exclusively in rice pudding. Established in the early 2000s, it has gained popularity for its innovative flavors and distinctive, futuristic decor.

Discover the captivating history of Rice To Riches in New York City, a one-of-a-kind rice pudding dessert destination.

Nestled in the vibrant neighborhood of Manhattan, Rice To Riches has carved a unique niche since its debut in 2004. This distinctive dessert shop specializes exclusively in rice pudding, transforming this traditional comfort food into a gourmet experience that appeals to foodies and dessert lovers alike.

Opening its doors in 2004 with a bold concept, Rice To Riches immediately attracted attention by offering an impressive array of rice pudding flavors. Just a year after launching, it gained mainstream exposure by being featured in the 2005 romantic comedy movie Hitch, starring Will Smith and Eva Mendes. This appearance helped propel the shop’s reputation, making it a must-visit spot for locals and tourists in New York City.

Recognizing the evolving tastes and dietary needs of its clientele, Rice To Riches introduced vegan and gluten-free options in 2010. This expansion made the beloved rice pudding accessible to a broader audience, including those with dietary restrictions, and reinforced the shop’s commitment to innovation and inclusivity within the dessert scene.

Further enhancing the menu in 2015, the shop began offering seasonal flavors and a variety of toppings, allowing patrons to enjoy a dynamic and creative range of rice pudding experiences tailored to the seasons and their personal preferences.

Unique ambiance and cultural significance

Beyond its culinary offerings, Rice To Riches is renowned for its eye-catching space-age decor and playful atmosphere, which create a vibrant backdrop for enjoying creamy, richly flavored rice pudding. The shop's neon accents and quirky design elements contribute to its reputation as not only a dessert haven but also a cultural landmark in New York City’s bustling food landscape.

 Rice To Riches opens its doors in New York City, introducing a variety of imaginative rice pudding flavors.

 Featured in the popular film Hitch, boosting its cultural profile.

 Adds vegan and gluten-free options to meet growing customer demand.

 Expands to seasonal flavors and a variety of toppings for a personalized dessert experience.

Payment Options

Phone Number

Dine In

Takeout

Delivery

Parking Options

Rice To Riches is a unique dessert shop located in Manhattan, New York, specializing in a delightful array of rice pudding flavors served in a whimsical, space-age decor. This establishment transforms the humble rice pudding into an art form, offering everything from classic vanilla to adventurous combinations like tiramisu and raspberry mojito.

Rice To Riches

A variety of unique rice pudding flavors and toppings to satisfy your sweet cravings.

Almond Shmalmond Rice Pudding

Be My Banana Coconut Rice Pudding

Play It Again Butter Pecan Rice Pudding

Butterscotch Boulevard Rice Pudding

"Category 5" Caramel Rice Pudding

Coast To Coast Cheesecake Rice Pudding

Chocolate Chip Flirt Rice Pudding

Coconut Coma Rice Pudding

A La Carte Toppings

Water Bottle

Rice To Riches Menu

Rice to riches menu overview at 37 spring street new york ny 10012 usa in manhattan new york county new york united states us with a variety of unique rice pudding flavors and toppings to satisfy your sweet cravings.

Nestled in the vibrant heart of Manhattan, Rice to Riches offers a playful and modern take on the traditional rice pudding dessert, turning a humble classic into an indulgent experience for dessert lovers and foodies alike. With a colorful and quirky atmosphere that perfectly matches its inventive menu, this dessert haven is a must-visit for those craving a creamy, flavorful treat that stands out in New York City's bustling culinary scene.

While Rice to Riches primarily focuses on dessert, they enhance your tasting experience with a selection of a la carte toppings that perfectly complement their decadent puddings. Choose from whipped cream, toasted pound cake, buttery graham crumble, seasoned mixed nuts, or tender lovin' jelly to add texture and extra layers of flavor to your dish.

Dive into a treasure trove of over 15 unique rice pudding flavors that transform this traditional Mexican delicacy into a contemporary dessert adventure. Each pudding is crafted with premium ingredients like creamy milk and delicate rice grains, sweetened just right to keep the balance perfect without overwhelming sweetness.

 infused with crunchy almonds for a nutty delight.

 blending tropical banana and coconut flavors for a creamy escape.

 featuring rich butter and crunchy pecans for a southern-inspired treat.

 a luxurious, sweet butterscotch-infused delight.

 delivering a rich caramel punch with every creamy spoonful.

 marrying creamy cheesecake with classic rice pudding texture.

 dotted with decadent chocolate chips for a sweet, flirtatious twist.

 a tropical escape with creamy coconut richness.

To elevate your rice pudding experience, Rice to Riches offers a variety of toppings that add delightful contrasts, textures, and flavors. Whether you want the lightness of whipped cream, the crunch of seasoned nuts, or the comfort of toasted pound cake, these toppings personalize your treat to perfection.

Complement your pudding with a refreshing water bottle, the perfect palate cleanser to balance the richness of the desserts and keep you hydrated during your indulgent visit.

Over 15 inventive rice pudding flavors including vegan and classic options.

Three complimentary samples to help you discover your favorite flavor.

Vibrant, space-age décor and a friendly Mexican-owned service team who offer expert recommendations.

Treat yourself at Rice To Riches in Manhattan, NYC! Indulge in unique rice pudding flavors that delight the senses. Visit us for a sweet escape!

Indulge at Rice To Riches in NYC – Unique Desserts!

New York County

A selection of over 20 unique rice pudding flavors, including Almond Shmalmond, Be My Banana Coconut, and Butterscotch Boulevard.

Rice Pudding Flavors

Enhance your pudding with toppings like whipped cream, toasted pound cake, and seasoned mixed nuts.

Stay refreshed with a chilled bottle of water.

Rice to Riches New York Dessert Experience 

Nestled in the vibrant heart of Manhattan's SoHo neighborhood at 37 Spring Street, Rice to Riches is a dazzling destination for dessert lovers craving a unique twist on the classic rice pudding. This boutique shop charms visitors with its playful space-age decor and neon accents, setting the perfect atmosphere for indulging in a creamy, flavorful treat.

With over 20 innovative rice pudding flavors to choose from, Rice to Riches elevates this beloved Mexican delicacy to new heights. Adventurous eaters can sample options like Almond Shmalmond, Be My Banana Coconut, and Butterscotch Boulevard, each crafted to deliver a perfectly balanced and rich taste without overwhelming sweetness. Classic favorites such as vanilla and chocolate are also available, alongside inventive concoctions like caramelized pear and blueberry cheesecake.

Guests love that they can taste test multiple flavors before deciding on their ultimate bowl, making the experience interactive and fun. For those looking to enhance their dessert, a la carte toppings such as whipped cream, toasted pound cake, and seasoned mixed nuts are available, adding texture and extra layers of flavor.

Whether you're craving a quick treat to-go or prefer to relax and savor your dessert on-site, Rice to Riches offers dine-in, takeout, and delivery services to suit your mood. Their friendly and knowledgeable staff are always eager to provide recommendations, ensuring every visitor finds their perfect rice pudding match.

The shop accepts multiple payment options including credit and debit cards as well as contactless NFC payments, and street parking is available nearby for those arriving by car. You can also refresh yourself with chilled bottled water, rounding out this delightful dessert adventure.

Why visit Rice to Riches in New York City

 – Choose from over 20 unique rice pudding varieties, including creative and classic options.

 – Sample multiple flavors before you buy to find your personal favorite.

 – Knowledgeable staff offer personalized recommendations and samples.

 – Enjoy the cool mix of modern and retro design with bright neon lighting.

 – Convenient payment options and nearby parking make visits easy for everyone.

Savor unique rice pudding flavors at Rice To Riches in NYC! Enjoy vegan, gluten-free options and free samples. Visit now for a dessert adventure!

Delightful Rice Pudding at Rice To Riches NYC

Discover essential tips for visiting Rice To Riches in NYC! Enjoy free samples and learn about their unique offerings to elevate your dessert game!

Top Itineraries & Tips for Visiting Rice To Riches

Learn about Rice To Riches, NYC's iconic dessert shop known for innovative rice pudding. From vegan options to a futuristic ambiance, discover its history!

Rice to Riches New York Dessert Experience

Unique rice pudding flavors and toppings

Convenient takeout and dining options

Why visit Rice to Riches in New York City

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